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The Best Ever CRE Show

JF 4223: Ratio Metrics, Lead Quality and Scaling Capital Raising with Richard McGirr

The Best Ever CRE Show

Best Ever CRE

Business, Investing, Entrepreneurship

4.7996 Ratings

🗓️ 13 April 2026

⏱️ 37 minutes

🧾️ Download transcript

Summary

Richard McGirr breaks down why absolute metrics alone can lead to perverse incentives and how pairing them with ratio metrics can transform your business. You'll discover the critical difference between raw lead counts and quality indicators like lead-to-call ratios. Richard shares real-world examples from his thriving property fund, revealing how focusing on these ratios helped him raise over $12 million in just Q1, doubling previous months' results and setting new records. Visit ⁠trustetc.com/bestever⁠ for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info.  Podcast production done by⁠ ⁠Outlier Audio⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

All right, best ever listeners, if you're looking to simplify how you invest in real estate,

0:04.0

especially new construction, then you've got to check out Lanar Investor Marketplace.

0:09.2

This is a platform designed to make investing in rental-ready homes a whole lot easier.

0:13.1

You can browse new construction properties across more than 90 markets nationwide.

0:18.5

And what I really like is that every listing comes with built-in data things

0:22.9

like rental comps neighborhood insights school scores and even projected expenses and appreciation

0:30.4

they've also got a fully loaded underwriting dashboard so you're not guessing you can see estimated

0:36.4

NOI expected expected returns,

0:39.1

and even rent projections tailor specifically for new homes.

0:43.1

And when you're ready to move forward,

0:45.0

the process is streamlined.

0:46.8

You can submit an offer directly through the marketplace

0:49.7

and a Lanar Associate will guide you through the next steps.

0:53.0

Plus, there are some strong advantages,

0:55.2

like access to pre-negotiated mortgage rates through Lenar's affiliate lender,

1:00.2

connections to property managers with below market rates, and warranty programs that help reduce

1:06.2

unexpected costs. Bottom line, if you want a more data-driven, simplified way to invest in new construction

1:13.2

rentals, Lenar Investor Marketplace is worth checking out. To learn more and start browsing

1:19.2

rental-ready homes today, visit the Lenar Investor Marketplace. What's up, best ever listeners?

1:25.2

Welcome back to another episode of Unlimited Capital. I'm your host, Richard McGur.

1:29.7

So today's monologue is about ratio metrics versus absolute metrics. And I'll explain what that is in a second,

1:38.5

but this is all in the context of our legion goals for the rest of 2026. So I want to start out with like a quick personal note of gratitude for the Property

...

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