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The American Mind

Jeanetic Lottery

The American Mind

The Claremont Institute

Philosophy, Declarationofindependence, Founding, Politics, Conservative, Limitedgovernment, Society & Culture, News, Constitution, Claremontinstitute

4.61.2K Ratings

🗓️ 31 July 2025

⏱️ 55 minutes

🧾️ Download transcript

Summary

Sydney Sweeney’s latest, mildly provocative ad for American Eagle has prompted a tidal wave of complaints that the campaign is racist for flaunting not just jeans but her (white) genes. Meanwhile, terminally online feminists open another front in their social war, this time against “mankeeping,” a new euphemism for...being nice to men. This week Matthew Peterson joins the guys to discuss the Left’s loosened grip on culture and young men, the payoff of the Trump tariffs against pessimistic “expert” predictions, and to media recommendations!



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit claremontinstitute.substack.com

Transcript

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0:00.0

Welcome everyone once again to the roundtable of the editors and publishers podcast at the American Mind here at the Claremont Institute.

0:26.0

I'm your host, Ryan Williams, president of the Claremont Institute, and I am joined by a colossus editor, straddling both American Mind and Cumberfield books.

0:33.9

Spencer Clayman, his day job at CRB is assistant editor, associate editor, whichever

0:38.0

one's higher steps.

0:39.9

Narrow World Distriding Editor, I think, is the new title.

0:44.2

Yeah. Mike Sabo, managing editor of the American Mind and back on his regular every other

0:50.1

week or so. Matthew Peterson, editor at Blaze and Claremont Institute's Washington fellow

0:56.1

count about doing great things. So we wanted to start by talking about eugenics and Sidney-Sweeney.

1:03.2

Oh, no, that's been the hype from the left. Many of you've probably observed this phenomenon,

1:08.2

Sidney-Sweeney, the new face of American Eagle genes. They did an ad for various provocative poses, hawking genes, and they wanted to do a play

1:16.6

on words with genes that is genetic, good genetic material.

1:20.6

It's a, in a way, actually, I didn't realize until the internet dredged it up, but this is basically

1:25.6

just a copy of a Calvin Klein ad from 1980

1:28.8

featuring a 15-year-old Brooks Shields who looks 18-ish or so. In a sort of, as Spencer pointed

1:35.1

out in the feed or the group chat before we went on, is a more articulate ad, a wittier ad,

1:42.1

and also more alluring, but basically making the same point.

1:46.1

She used a little mini lecture on evolution, survival of the fittest, hawking Calvin Klein jeans,

1:51.3

and somewhat provocative ad.

1:53.1

And the teens are better, importantly.

1:54.8

The genes are better, it's true.

1:56.3

The city-sweeney jeans are like Gen C bagslop.

1:59.4

Although I will asterisk the elephant in the room as a father and say,

...

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