Jason’s Best 2023 Real Estate Video Topic Predictions | This Week in Marketing

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 17 October 2022

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

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Summary

What are the 2023 real estate video topics you need to be focusing your energy on? Well, the real estate world looks much different entering 2023 than it did at the beginning of 2022, so one thing’s for sure – it’s definitely not the same old topics you’ve been shooting. On this episode of This Week in Marketing, Jason Pantana is here with his BEST predictions of what kinds of real estate videos you need to create in 2023. Make sure to listen and get started adjusting your content plan, but also… If you’re serious about stepping up your digital marketing, we’ve been working with Jason on a new series of courses that are designed to give you the ultimate edge in your market. It’s called MarketingPro, and the first installment, Cracking the Social Code is available NOW! So, click on the link to learn more. https://tfi.media/3ereN76 And speaking of learning more, make sure to subscribe, sign up for new video notifications, and maybe check out some of our other helpful content from This Week in Marketing.

Transcript

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0:00.0	Today I want to talk to you about four different types of videos that I believe that I predict
0:04.3	are going to be wildly successful in 2023.
0:10.9	One thing I know for sure is that video is or at least it should be a major part of your
0:15.5	marketing strategy.
0:16.5	You've heard me say it over and over again as I hurl the praises of video that there is
0:21.0	no marketing medium that is as effective in my opinion as video, especially not within
0:26.3	real estate.
0:27.4	If you've never heard me talk before, you're like, I've never heard you say that.
0:30.6	Well, you've heard it now.
0:31.9	I hurl the praises once more about video in terms of how effective it is as a marketing
0:37.2	channel because in real estate, especially this has been and is and will remain a know-you-like
0:42.8	you trust you type of business.
0:44.4	And so there is simply nothing like video that can sort of convey that sense of, oh,
0:48.7	I know them.
0:49.7	I like them.
0:50.7	I trust them.
0:51.7	I want to work with them quite like video can.
0:53.2	So I believe in the power video and we see lots of trends come and go.
0:57.0	We see vertical video rising to the top.
0:59.9	We've seen short form long form live stream video.
1:02.3	There's all different types of videos and in today's video, I want to talk about four
1:05.9	themes, four topics of content that I think we're on the cusp of seeing become more popularized.
	...

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