Is Entrepreneurship Still Worth It in 2025? w/ Jodie Cook | Ep 361

The Futur with Chris Do

The Futur

Design, Self-improvement, Education, Business, Marketing, Arts

5 • 976 Ratings

🗓️ 5 July 2025

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

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Summary

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In this episode, I sit down again with Jodie Cook—entrepreneur, author, and strategist—for a raw, honest unpacking of privilege, entrepreneurship, and power in the AI age.

From debating the “fairness” of the system to calling out the real enemy of progress, we dissect the narratives holding creators and founders back—and how to reclaim your agency when the rules feel rigged.

Jodie shares how she navigates advantage without apology, the danger of playing small to fit in, and why waiting for fairness is a losing game.

Timestamps:

(00:02) – Naming the Real Enemy

(06:01) – AI, Creativity, and the Fairness Dilemma

(09:47) – Inequality, Entrepreneurship, and the Game We’re Playing

(18:20) – What If We Governed Differently?

(26:05) – Privilege, Responsibility, and the Power You Hold

(28:14) – Untangling Privilege and Personal Agency

(34:26) – The Merit Trap: When Recognition Feels Like Tokenism

Check out today's guest, Jodie Cook:

Jodie's LinkedIn: https://www.linkedin.com/in/jodie-cook/

Jodie's YouTube: https://www.youtube.com/@Jodie_Cook

Check out The Futur:

Website: https://www.thefutur.com/

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Youtube:https://www.youtube.com/thefuturishere

Check out Chris Do:

Website: https://zaap.bio/thechrisdo

LinkedIn:https://www.linkedin.com/in/thechrisdo/

Facebook:https://www.facebook.com/BizOfDesign

Instagram:https://www.instagram.com/thechrisdo/

Twitter:https://x.com/thechrisdo

TikTok:https://www.tiktok.com/@thechrisdo

Threads:https://www.threads.net/@thechrisdo

Zaap: https://zaap.bio/thechrisdo

Clubhouse:https://www.clubhouse.com/@thechrisdo

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Transcript

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0:00.0	Is the question, who's the real enemy?
0:02.0	Is it the AI companies?
0:04.0	Is it the billionaires?
0:06.0	Is it the education system?
0:08.0	Is it the government?
0:09.0	Who is the actual enemy?
0:11.0	If you were born into wealth, it's a lot easier to use your money to make money.
0:14.0	How much you believe that you are in control of your own destiny
0:18.0	and you can affect your own situation.
0:28.7	There's a popular idea that's going on right now, given the global economic condition that we're in with the parties moving far right and it seems like we're headed towards a recession or
0:34.7	much worse. And there's just this conversation that's happening out in the ethos
0:39.3	about entrepreneurship. It's this dream that's being sold to people to keep people poor. And recently
0:45.5	I watched this episode, there was a hot debate on Stephen Barlett's show, the diary of the CEO
0:51.8	between Gary and our friend, each our friend Daniel Priestley.
0:56.1	And they're kind of going at it, kind of at each other a little bit, a little hard.
1:00.2	And Gary was going much harder than Daniel.
1:03.2	And I was a little surprised when I scrolled down to read all the comments at how one
1:08.4	decided the support was.
1:10.2	On one hand, Gary was saying that rich people should be taxed,
1:13.6	but he doesn't call that a redistribution of wealth.
1:16.6	He's not exactly sure how to implement this because I wasn't clear,
1:22.6	and Daniel kept asking him about this, whereas Daniel was saying,
	...

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