Investing In Yourself With Cheryl Contee Of Do Big Things

The Exit - Presented By Flippa

Technology

5.0 • 420 Ratings

🗓️ 6 December 2021

⏱️ 30 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today we’re talking to Cheryl Contee, the CEO at The Impact Seat, and the co-founder of Do Big Things. While attending Yale, Cheryl was a struggling minority scholarship student that was required to do work study while enrolled. She says the highest paying job option was in the kitchen at $17/hour, with the next highest paying job being at the help desk for $8/hour. Cheryl not only couldn’t see herself doing dishes day in and day out, but she knew taking that pay cut would allow her to learn a lot more. She says she learned so much about technology and customer service that she knew it was the right decision. If the willingness to learn is there, you should always invest in yourself. Cheryl is working on the second edition of her book, Mechanical Bull: How You Can Achieve Your Startup Success. She calls it the book she wishes she had when she was starting out. The book goes through the full life cycle of a startup and the new edition will have a preface that talks about current times. The audiobook version will be out later this year and available on Amazon. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Transcript

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0:00.0	Hello, and welcome to the exit presented by Flipa, this is a 30 minute podcast featuring
0:14.8	amazing entrepreneurs who have been there and they have done it.
0:17.6	The exit talks to operators who bought and sold businesses of all a different sizes.
0:21.4	You'll learn how they did it, why they did it, and get exposure to the world of exits.
0:25.9	It's a world occupied by a small few, but accessible to many.
0:29.8	In this episode, I sit down with Cheryl Conti.
0:32.8	She is an author, a speaker, a board member, and an incredible entrepreneur.
0:37.2	She's currently the chief innovation officer at ImpactSeat,
0:41.1	and also the chair and founder of Do Big Things.
0:45.6	She started a business that was called Fission, and that's fun out, a project called
0:50.4	Attentively that was acquired in 2016 by BlackBod.
0:54.8	And it is a fantastic story of how she went through the process of building these
1:00.5	businesses, tracking everything about these companies, and the customer success focused
1:07.0	on keeping customers around.
1:09.2	And an emphasis on this as well as diversity is a very impressive and winning mixture.
1:17.5	I connected a lot with her emphasis on the diversity because it is this huge advantage
1:24.9	that a lot of businesses really need to lean into and emphasize with their businesses.
1:30.7	Because you get all these different perspectives, you get this really great low-risk approach
1:36.8	to covering all your bases in every market, and you're just able to really have a leg up.
1:42.3	And I encourage people out there to do research on having diversity in your business,
1:47.6	also do some research on Cheryl Conti.
1:50.0	Her new book is called Mechanical Bowl.
	...

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