Hey, I'm Kwame Christian and you are about to step into the world of Negotiate Anything,

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Lisa, thanks for joining us today. It is such a pleasure to be with you. Yes, it is a pleasure

to have you, my friend. So how would you get started by telling us a little bit about yourself and what

you do? Well, probably the best thing

I've known for is actually the best thing I've done is have children, but that's another issue.

But the thing that I'm best known for professionally is I'm the author of several books, including

selling with noble purpose. And the subtitle of that book is really the focus of my work that I do with

companies around the world. The subtitle is how to drive revenue and do work that makes you

proud. So our whole consultancy is around helping organizations, particularly big sales teams,

produce the revenue that they need while at the same time doing meaningful noble purpose

work. This is really, really great. And everybody will have a link to Lisa's book and her company

in the chat in the description of this episode. And Lisa, I think what would be a good place for us to start is just chatting about that subtitle,

because that is a really interesting and unique approach to selling.

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