If I Wanted To Scale A Service Business In 2026, Here's What I'd Do | Ep 941
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 3 February 2026
⏱️ 57 minutes
🧾️ Download transcript
Summary
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Transcript
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| 0:00.0 | This is Kyle and Ariel, a couple who runs a business that helps other couples who run businesses. |
| 0:05.0 | They currently do about $480,000 per year, but they're stressed because it costs too much money to acquire to customers, and they're maxed on in time. I'm Alex Tremozzi, I own Acquisition.com. It's a portfolio of companies that generate $250 million in aggregate revenue per year. And I just have a little bit about the couplepreneur scenario since I started |
| 0:21.9 | Acquisition.com and Jim Launch with my wife, Layla. So I figured they got to fix their offer |
| 0:26.4 | to make it more valuable to their customers and make it more scalable so that they're |
| 0:29.9 | not responding to individual text messages 24 hours a day. |
| 0:32.4 | Dumb-Dum-Dum. |
| 0:34.4 | Hi, Sharks. |
| 0:35.4 | That's perfect. What's up? Dumb Dumb. Hi, Sharks. |
| 0:41.3 | What's up? Hi, my name is Kyle. |
| 0:42.3 | I'm Ariel. |
| 0:43.3 | And we are the founders of couplepreneurs. |
| 0:45.3 | Over the last 12 months, we've generated about 480K in revenue, |
| 0:49.3 | 206K in profit, which takes us to about 43% profit margins. |
| 0:55.0 | Okay, so who do you help? |
| 0:56.0 | We help entrepreneur couples. |
| 0:58.0 | So these are couples who either run businesses together or couples where each partner owns their |
| 1:03.0 | own individual business. |
| 1:05.0 | Typically the businesses we work with do about 150K annually minimum, and their primary desires |
| 1:10.0 | are to make more money in business, to work better together as as a couple and to free up more time for each other and their family. Do you know who's the one who tends to be attracted to the message? Is it the female or the male? Usually the woman, yes. For sure. Oh yeah. I figure. So how do you help them? So we help the couple grow businesses as a couple as efficiently as possible. So we do this with two offers. The first is what we call the Rise Together Mentorship. It's a 12-month program that consists of weekly group coaching calls. And this program is really focused on helping the couple work better together and just improve their working dynamic. Our second offer is called the Couplepreneur Accelerator. This is also a 12-month program, but it's much higher touch. And the main focus of that program is developing a business growth plan for the couple that's based on their business model, their strengths together, as well as their schedule. And then helping them and coaching them through the implementation process. We do also have annual live in-person events. Our next one's actually coming up on April 10th and 11th of this year. |
| 2:02.6 | What's that included with? So we invite all of our clients to that but we also sell tickets to it as well. |
| 2:07.6 | Interesting. And to use that as one of the bonuses for both levels? |
| 2:11.6 | Yes. Yeah, it's a fast-action. It's an incentive, yeah. |
... |
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