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The Game with Alex Hormozi

Define the Win or You’ll Never Hit It | Ep 940

The Game with Alex Hormozi

Alex Hormozi

Business, Education, Entrepreneurship, How To

4.94.8K Ratings

🗓️ 29 January 2026

⏱️ 58 minutes

🧾️ Download transcript

Summary

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.

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Transcript

Click on a timestamp to play from that location

0:00.0

If you are not good at predicting what is going to happen next, life will be hard for you.

0:11.4

And the better you get at predicting what's going to happen next, the more you will get what

0:14.8

you want. And so then being able to predict what's going to happen requires an accurate framework of how reality

0:23.5

works. And I think that that's where, you know, if you've lost everything and then you can

0:27.9

rebuild it again, it's because you accurately view reality and it wasn't luck. You can redo it again.

0:33.9

And so for me, I think a big part of it was like, I find like the most people don't know what they're saying most of the time.

0:40.8

Like the vast majority of people spend their time regurgitating and repairting things that they never thought about.

0:47.5

And so I think that the single greatest razor that I have for defining reality more accurately has been removing all sentiment,

0:58.0

emotion, and, quote, psychology from the equation and only looking at it from a behaviorist

1:05.5

frame of what can I observe.

1:12.6

We put out a lot of content. Yeah, I do.

1:13.6

I do.

1:14.6

And I can imagine you all of you.

1:15.6

You have helped what I imagine.

1:17.6

So the reason that I think the brand has been consistent across the board is because I do, all content that goes out is me.

1:25.6

So basically, anything that's written I wrote or is a transcription of something I said.

1:30.3

So those are like, I'll stay, if I said it, I'll stand by it.

1:33.3

And so like captions on Instagram are just tweets.

1:36.3

LinkedIn posts or transcriptions and or transcriptions plus tweets or many tweets put together.

1:42.3

But X is still my, my, like, core.

1:46.0

That's like my home base.

1:48.1

X's were my source of truth,

...

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