How to Use Instagram Hashtags The Right Way | Ep. #1237

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Marketing, Business

4.6 • 1.4K Ratings

🗓️ 20 December 2019

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1237, we discuss how you can use Instagram hashtags optimally. If you wondered whether hashtags are still a thing – they are! Choosing a good mix of trending and specific hashtags will gain you more followers and extend the reach of your posts. Tune in to hear all about the awesome tool that can help you generate first-class hashtags! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Use Instagram Hashtags the Right Way. [00:37] Why using hashtags on Instagram is still relevant and important. [01:19] Checking your post insights on a business account to see the reach of your post. [02:08] Using a mix rather than only the biggest or trendiest hashtags. [02:32] How to use a tool like Ingramer to generate a good mix of hashtags. [03:13] The negative consequences of using hashtags that are too generic. [04:09] Getting a higher conversion of new followers when using specific hashtags. [05:10] The useful copying capability on Ingramer and saving the best hashtags. [05:36] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Instagram Ingramer Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:19.2	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:56.0	And today we're going to talk about how to use Instagram hashtags the right way.
1:00.0	But first and foremost, Neil, why is it important for people to use
1:03.3	Instagram hashtags? I mean, in today's day and age, is it still even a thing?
1:08.0	It is a thing. We find that when we use a lot of Instagram hashtags, we get way more likes or hearts or shares and all that
1:16.2	kind of stuff because it just helps with discoverability. Most people don't
1:20.3	know who you are they're not following, I'm not trying to offend anyone.
	...

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