Hello, everybody. This is Carl White, broadcasting from the secret headquarters here in the

Mortgage Marketing Animal Slash Freedom Club in the communications room, and you are listening to

Loan Officer Freedom, the number one podcast in the world today for loan officers. That's really cool thing, Nina. We've done a really

good thing here. You've been doing a really good job at providing value and content to the audience.

And there's some other great podcasts. Like some of my friends run some other podcasts.

Not as good as this one. But, you know, they're, they're excellent. No, I'm just kidding.

Excellent stuff. All right. So you're listening to the right episode. If you want to listen to how to use

Facebook and Facebook ads to get even more loans. So this is, man, this was, this was way past

due, Nina, because you and I have been doing this for a long time.

And we see a very, very few people do it the right way and a whole bunch of people.

I hate to say doing it wrong, but let's call it not doing it the right way.

Let's screw it up.

I mean, yeah. So most businesses and most marketers teach to broadcasting, like, okay,

just broadcast your products or your service to this audience on Facebook, and that's not the right

way to do it. Social media, if people remember, was originally called like social networking. And that's what it is.

It's networking. It's networking online. So you're building, you're building trust. You're building

relationships. And that's what we're going to talk about today. So well said. So first of all,

I always start every episode, number one, telling you what you're going to hear.

And then we go and we pull out one of our five-star reviews and read them on air.

And that is our shameless way to get you to actually go leave a review, right?

We sit here and give our sweat and blood and you pay,

what do you pay for this? Nothing. This is free for you. So one way you can show your thanks is by

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