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Marketing School - Digital Marketing and Online Marketing Tips

How to Run 20 Powerful Growth Experiments per Month | Ep. #1285

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 6 February 2020

⏱️ 8 minutes

🧾️ Download transcript

Summary

In episode #1285, we explain how you can run twenty powerful growth experiments per month! So many of the biggest and most successful companies out there are fast-moving and run tests all the time. Tune in to hear how you can start implementing progressive experiments in your business immediately! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How to Run 20 Powerful Growth Experiments Per Month. [00:48] What is a growth experiment? [02:01] Neil's usual setup for running experiments at his companies. [03:30] Limiting the amount of experiments for impact and efficacy. [05:12] Privacy concerns in a modern setting and the importance of authentication. [06:11] That’s it for today! [06:13] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Asana Trello PirateMetrics Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us: Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.3

instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel. And today we are going to talk about how to run 20 powerful growth experiments per month. So they're not just growth experiments, they're powerful. So let me

1:04.7

explain what a growth experiment is first and then Neil and I can kind of go back and

1:08.4

forth on our methodologies around this and then go from there. I'll talk about, you know, we can actually even talk about ourselves and then how our teams do it.

1:16.0

I think that will be helpful for people.

1:18.0

But a growth experiment is generally this.

1:20.0

If you think about Amazon, the way they do things, this might complicate it a little bit, but they run a lot of

1:24.8

experiments. They test a lot of different things and they're very rapid. They're fast-moving company.

...

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