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Marketing School - Digital Marketing and Online Marketing Tips

How to Recruit Great Marketers | Ep. #209

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.61.3K Ratings

🗓️ 25 February 2017

⏱️ 9 minutes

🧾️ Download transcript

Summary

In Episode #209, Eric and Neil discuss how to recruit great marketers. Tune in to learn how you can recruit someone who is the BEST in the marketing field and why going to local marketing meetups or conferences are fantastic places to find that next hire. Time Stamped Show Notes: 00:27 – Today’s topic: How to Recruit Great Marketers 00:45 – Use your website as a source of referrals or ask friends 01:09 – Force the hiring concept from Hubstaff 01:47 – Reach out to other sites which can help guide you 02:10 – Some of the best hires are from local meetups that are marketing related 03:15 – Recruiters are also an option 03:33 – They bring results because of their network 03:40 – Use Workable—it allows job postings to seed into different sites 04:00 – Eric’s job site is SingleGrain.com/jobs 04:10 – Eric can retarget the people who have visited his website 04:37 – People will then go to Eric’s interview video using Spark Hire 05:04 – Look at performance 05:10 – Check marketers’ blogs or websites and see how they work 05:26 – They don’t have to be marketers—just pay attention to what they are good at and see if it fits your needs 05:58 – Hire people based on tangible points 06:20 – Test someone, first, by giving them part-time work to see if things will work out 06:35 – There should be consistency in their work 07:00 – They should go through a test or trial 07:58 – Give them specific scenarios of what you will require of them 08:10 – Eric and Neil are always hiring people so reach out to them 08:20 – That’s it for today’s episode! 3 Key Points: Getting referrals is one of the easiest ways to look for an addition for your team – you can get feedback, too. Hire people based on tangible points and see if their skillsets will fit your needs. By giving applicants a trial, you get to check how they work and their consistency, as well, before making that commitment to hire them. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to Rank hire on Google, you got to look at your paid speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time. Welcome to another episode of marketing school.

0:55.0

I'm Errit Sue, and I'm Neil Patel.

0:57.0

And today we're going to talk about how to recruit great marketers.

1:01.0

So that's a struggle I get from a lot of people when often when I

1:04.5

interview people on growth everywhere afterwards I'll ask people hey how can I

1:08.0

help and the number one question or the need that I get from people is, hey,

1:12.7

we're looking to hire great marketers.

1:15.1

So first and foremost, when you're looking

1:17.6

to recruit great marketers, well, I always like to use my website first

1:21.9

and I always like to, websites like first and I always like to websites like a source of

1:24.0

referrals and also I'll ask my friends people that are people that are well

1:28.8

connected I'm gonna go to them first and say hey do you know anybody that's a

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