Before we hop into it, I want to give a quick shout out to Isaac G, the winner of my Founder FaceTime Giveaway.

Isaac is an amazing business builder. We've actually met in person once, but we caught up.

And him and I spoke about everything from professional development to a book that Nate Silver, the famous sports analyst, wrote to a podcast episode on Tim Ferris' show.

It was an awesome conversation. I think we were supposed to talk for 20 minutes, we ended up speaking for an hour, and it just made me feel so excited about the engagement and quality of the Founder's Journal community.

So not only do I feel great momentum coming out of this conversation, but I just can't wait to chat with more Founder's Journal listeners over the coming days and months.

Now on to the show.

What's up everyone? This is Alex Lieberman, co-founder and executive chairman of Morning Brew. Welcome back to Founder's Journal, my personal audio diary, where I give you the business builder, the tools you need to think better, in order to build better, whether that's building a business, a team, or a new product.

This is a follow up to last episode where we established that evaluating your decisions in life is a really, really important thing in order to be intellectually honest about your thought process and then improving on it. Remember, you make 35,000 decisions a day.

Some of them are really important. Why not have a process for knowing how good you are at making decisions.

And as promised, at the end of last episode, I want to give you a tool for taking an honest and repeatable approach to how you evaluate major decisions you make in your professional or personal life.

With that, let's hop into it.

What I'm about to share with you is a simple but profound tool that I really have yet to see anyone talk about beyond three amazing thinkers whose works I've read over the last few years.

This tool is called a decision journal. And as the name implies, it's a way of journaling big decisions you make in your life in a consistent but simple way, just to give you a little, a little bit of background on this technique before walking you through exactly how to do it.

The decision journaling was first introduced by Daniel Coniman. Some of you may recognize that name. He's the author of the social psychology book called thinking fast and slow.

He's also a Nobel Prize winning economist and from my understanding and researching this episode, he never actually studied economics. He was actually a psychology guy who just was incredible at thinking about macro economics, just an interesting side note.

So the story goes that Mike Mobison, who is a legendary investor. He's also a professor. He was meeting with Daniel Coniman for the first time. Any asked Coniman, what is the number one thing that an investor can do to improve their performance in investing.

And without hesitation, Danny Coniman responded, go to a local drugstore by a very cheap notebook and start keeping track of your decisions.

That is it. Coniman went on to walk Mobison through the act of decision journaling. That's what I'm going to do for you now. So here's how it goes. You're going to grab a notebook.

You're going to turn to a blank page and you're going to put the date in the top right corner of the page. Then what you're going to do next is you're going to put a date below that date.

Still in the top right corner with the date at which you're going to review your decision. It's kind of arbitrary, but basically based on the decision you're making, you just want to evaluate a point in time in the future when you're going to look back on this decision that you think you've given it enough time to play out.

You that you can adequately tell whether the decision was in fact a good one. Usually when I make big decisions, I pick either three months or six months out.

And so what you're going to do now right is you have a blank piece of paper. You have today's date on the top right right below that you have a second date, which is the date of review.

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