Welcome to the American Negotiation Institute's podcast, where we will teach you the skills you need to get more out of life.

And now your host, Kwame Christian.

Hello and welcome to another exciting episode of Negotiation for Entrepreneurs.

I'm Kwame Christian.

I'm a business lawyer by trade, but my passion lies in teaching you how you can use negotiation

and persuasion to get more of what you want and how to make the difficult conversations

in your life easier.

Before we jump into this episode, I'd like to give a couple of listener shoutouts.

I'd like to give a shout out to Clint from Arizona and Jessica from Texas. You know I love hearing from all of you, so if you haven't yet, please connect with me on LinkedIn. There's a clickable link in the episode description that takes you straight to my LinkedIn page, so there are no more excuses. And just connect with me and shoot me a message. I really want to know what kind of topics are interesting to you, and LinkedIn is the easiest way for me to connect. And for those of you who are looking for the free negotiation

guides from previous episodes like the car negotiation guide or the negotiation style guide, those links

are in the description as well. If you remember in the last episode, I said there will be two

pre- Thanksgiving episodes that will help you deal with

holiday arguments with family members, which is, of course, an American classic tradition.

So today, this is going to be a fun episode. And in the last episode, I said, I'll teach you how

to persuade, evade, and leave the opposition dismayed. Well, I decided to keep with that theme. And so I'm going to

give you specific tactics that you can use for each of these objectives with examples. So it's

going to be fun. I'm going to be a quick light episode today. So we're in for a treat. So first,

evasion. I'm going to teach you how you can evade these arguments and just

completely avoid the negativity along with them in one simple technique. And this is a technique

that we reviewed in a previous episode. It was the conflict resolution guide. And I'm doing

this because of three reasons. The first reason is that it's easy to learn, so it won't be a stretch for you to use it immediately after listening to this episode.

The second reason is because it is subtle and non-hostile, which is, in my opinion, the most effective way to persuade.

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