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The Home Service Expert Podcast

How To Fine-tune Your CRM To Save Time And Money

The Home Service Expert Podcast

Tommy Mello

Business, Management

4.8705 Ratings

🗓️ 27 May 2022

⏱️ 56 minutes

🧾️ Download transcript

Summary

Charlie Felker is the co-founder of Free-2-Grow, a company that provides back-office support to service-based companies, allowing the owners and operators to focus on their customers and growing their businesses. Free-2-Grow offers its customers the services of a full-time office manager at half of what it would cost to hire someone full-time and provides team support with its cross-trained staff.

In this episode, we talked about customer relationship management, efficiency, lead generation and follow-up, employee trust...

Transcript

Click on a timestamp to play from that location

0:00.0

The rub that I see, and I was guilty of this, is they just keep hanging on.

0:04.4

They're like, okay, well, I'm going to punt this decision to outsource this or hire somebody or use a CRM to next year.

0:10.9

And then they just get more and more ingrained in that business.

0:14.6

They're responding to immediate customer text messages or they're in their car.

0:19.4

They take a call and they write something down and that

0:22.9

doesn't get translated into the CRM system. You know, all those little fails add up. And you've got

0:28.4

to know your business. I get that. But at some point, you kind of rip that cord and say,

0:32.7

you know what, I'm going to go focus on key accounts or I'm going to go to more BNI meetings

0:37.0

or whatever it is and let free to go or whoever key accounts or I'm going to go to more BNI meetings or whatever it is

0:38.0

and let free to go or whoever it is kind of take on that offering.

0:43.0

Too many times they're just extending that, you know, I'm just going to grit this out.

0:47.3

I'm going to grit it out.

0:48.0

I'm going to put some more money in my pocket.

0:49.9

But they're just kind of getting themselves more wrapped around the axle on the minutia every year.

0:54.8

Welcome to the Home Service Expert, where each week, Tommy chats with world-class entrepreneurs and experts in various fields,

1:02.6

like marketing, sales, hiring, and leadership, to find out what's really behind their success in business.

1:09.5

Now, your host, The Home Service Millionaire, Tommy Mello.

1:16.5

Welcome back to the Home Service Expert. We got a fun day along for you guys here. I got Charlie

1:22.6

Falker on here again. Awesome guy. He's actually been to our headquarters here. He's visited. He's hung out.

1:29.1

Amazing guy. Located out of St. Louis, the one spot we're not in yet. I was St. Louis doing for you.

1:36.4

It's great today. It's sunny and warm. But it's a great place to have a business. I grew up in

1:41.6

St. Louis. I love being here. So I would love it if you opened up

...

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