How to Do a Website Migration | Ep. #146

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 24 December 2016

⏱️ 7 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In Episode #146, Eric and Neil teach us how to migrate a website. Whether it’s for a redesign, server improvement, new services offered, or overall better customer experience—at some point, you’ll need to migrate your website to a new one. Tune in as Neil and Eric walk us through the steps of website migration and as they offer us valuable tips to make this process stress-free and easy. Time Stamped Show Notes: 00:27 – Today’s topic: How to Do a Website Migration 00:33 – Why migrate a website? 01:02 – You’re usually migrating servers as well 01:34 – Make sure you have a backup of your website 01:51 – Duplicate your site to the new server 02:04 – Have everyone check both sites 02:25 – Use a tool like Screaming Frog to crawl your website and see what’s happening on the old site 02:51 – Redirect the top pages to the most relevant pages 03:52 – Be careful when redesigning your website as you migrate your website 04:29 – Neil mentions a story from Eric’s website migration 04:58 – Have the right structures in place 05:28 – Neil tells his share of website migration errors 06:29 – That’s it for today’s episode! 3 Key Points: Before making any changes, decide if website migration is the right thing to do. Creating a backup or having website duplicates should be your FIRST step before migrating. Remember to test everything first before redirecting people to your new website. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu

Transcript

Click on a timestamp to play from that location

0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school
0:14.5	with your instructors Neil Patel and Eric Sue.
0:19.4	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Meel Patel.
0:57.0	And today we're going to talk about how to do a website migration.
1:01.0	So first and foremost, why should you even do a website migration so first and foremost why should you even do a website migration so when you
1:07.2	think about let's say you purchased a new website and you want to redirect all the traffic over to a new site that that can be
1:14.8	considered part of a website migration or you know perhaps you want to go to another
1:19.4	type of service that can be considered a website migration as well. Neil what do you think I mean of Yeah, sure. So first up as Eric mentioned, you're usually moving servers when you're doing a website migration and the reason you do this is because your initial service is too small or it sucks or whatever it may be.
1:42.5	Luckily these days like when you use cloud computing
1:45.3	like the Amazon Web Services of the world
1:47.4	or the WPN does in the world,
1:49.1	you don't have to deal with this issue too much
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.