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The Speaker Lab Podcast

How to Create Your Online Course with Joseph Michael

The Speaker Lab Podcast

The Speaker Lab

Public Speaking, Speaking, Business, Authors, Entrepreneurship, Marketing, Education, Side Gig, Coaching, How To, Public Speakers, Smallbusiness

4.8575 Ratings

🗓️ 9 June 2016

⏱️ 37 minutes

🧾️ Download transcript

Summary

If you've considered creating your own online course but never pulled the trigger because it seemed too complicated then episode 70 is just what the doctor ordered! My friend and fellow mastermind member, Joseph Michael, is here to give us the inside secrets.

Joseph was a pretty typical 9 to 5 guy until he noticed a pain point in the marketplace: Scrivener. Scrivener is a powerful writing software that most users initially found confusing and hard to use. Seeing so many struggle to implement the software he understood, Joseph created an online course and the rest is history.

On today's show, he joins us to share that history, his process of creating that course, how he helps others discover and promote courses for their audiences, and how to build a side income from online courses or a full-fledged business. Dig in with us on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • What makes a good online course, in terms of content?
  • Why do most people take a course?
  • What pieces should go into your online course?
  • Why it's important to know what your course's audience needs.
  • What steps should you take to create the course once you have your topic?
  • How much content should you include in your course?
  • The simplest way to create a video course, even if you aren't tech savvy.
  • How to create sales of your course, even if you don't have an email list.
  • And much, much more.


EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, friend, are you looking for ways to book more paid speaking gigs?

0:03.7

Well, of course you are.

0:04.4

Maybe you're just starting out as a speaker. You're trying to figure out what to prioritize in order to get booked and paid as quickly as possible. Listen, if that's you, I want you to join us for a free live training where you're going to learn how to create the number one marketing asset that you need to consistently book more paid gigs. This is a tool that one speaker on our team used to book over $36,000 in paid gigs before he even had a website.

0:27.2

This training is free.

0:28.1

It's live and we offered a few times a week so you can find a time that works best for you.

0:32.5

All you got to do is head over to thespeakerlab.com slash get booked.

0:36.3

That's all one word.

0:37.2

Thespeakelab.com slash get booked. That's all one word, the speakerlap.com slash get booked

0:39.3

and register right now. We look forward to seeing you on the live training.

0:49.0

What is up, my friend? Welcome back to the speaker lab podcast. My name is Graham Baldwin. Good to

0:53.1

have you here with us today.

0:55.2

Hey, today we are on episode 7070. We are talking with my good buddy, Joe Michael. Joe is a guy who

1:01.3

has had a lot of success creating and building online courses and now it teaches a little bit about that.

1:07.2

I know for a lot of people who are interested in speaking, you're also interested in just building your brand, building your platform, and just spreading your message with the

1:14.5

world. And so one way to spread that message is certainly by standing on stage and speaking to

1:18.2

live audiences in the form of public speaking. But another way to do that is by creating some

1:24.8

type of online course of taking content and training and material that you would

1:28.4

normally give in an offline live setting and transferring or translating, you know, both the stuff,

1:37.2

the content, the message into some type of online training or something of an online course.

1:42.1

And so we're going to be talking about that today. Plus, we are just scratching the surface and so joe and i are going to be co-hosting a live

1:48.7

webinar a live online workshop live online training whatever you want to call it on june the 16th

1:54.6

that is thursday june the 16th you can register for that it's totally free by going over to

...

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