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The Tom Ferry Podcast Experience

How to Create a Supercharged Geographic Farming Team & Attract More Inbound Business | Team Builders

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.71.1K Ratings

🗓️ 2 August 2022

⏱️ 18 minutes

🧾️ Download transcript

Summary

You know all about geographic farming, but what does it take to lead a successful geographic farming team? If you ask Lisa Doyle, she’d say it comes down to organization, discipline, and team structure. I talked with Lisa about the dynamics of geographic farming as a team effort, finding the right person to get you organized, and always choosing your hard. Lisa even shares her advice for doorknocking luxury homes which shows shocking results. Make sure to watch or listen to this episode, and if you like what Lisa has to say, you’ll have a chance to meet her at next month’s Success Summit, where she’ll be sitting in the front row and continuing to network her way to the tippy-top.

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome back to the team builder show where we explore and unpack how legendary real estate

0:04.8

agents became team leaders and scale these incredible businesses.

0:09.6

Today, I've got Lisa Doyle in the house from Northern California.

0:15.6

Last year, 119 close sales in 2021 with 3.5 sales people plus herself and 3.5 admin.

0:23.4

We need to explore these half people and of course about $3.4 million in GCI, $3.39

0:29.9

and change to be exact.

0:32.2

And unlike many, Lisa, who's been a client of friend for my goodness 28, 29 years, has

0:38.4

started a team from day one, her and her husband and her assistant.

0:42.4

And then about a decade ago, decided she wanted to go on vacation and have sales and deals

0:47.9

continued to close.

0:49.7

And the rest is history.

0:51.6

Lisa, welcome to the show.

0:53.0

Thank you, Tom.

0:54.0

It's so fun to see you.

0:55.0

I wish I was in person with you, but it's so fun to be with you, you know?

0:57.7

I know.

0:58.7

Well, I'm gonna see you.

0:59.7

I'm in Dallas coming up soon, so I can't wait.

1:02.0

Yeah.

1:03.0

All right.

1:04.0

So, Lisa, I think there's three parts of the show knowing you as well as I do.

1:07.6

There's three parts I think will resonate for a lot of people.

...

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