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The Speaker Lab Podcast

How to Create a Speaking Pipeline with Erick Rheam

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8575 Ratings

🗓️ 1 October 2019

⏱️ 30 minutes

🧾️ Download transcript

Summary

How to create a speaking pipeline might be one of the most important differentiators between those who speak full-time and those who wish they did!

On today's The Speaker, we will be diving headlong into how to create, develop and manage a strong and healthy speaking pipeline. We each share how this one strategy has helped both of us build successful speaking businesses.

Get ready to take some notes when you join us on episode 257 of The Speaker Lab.  

THE FINER DETAILS OF THIS SHOW:  

  • What is a pipeline exactly?
  • The two reasons it is important to have a system.
  • What three key areas are needed when you create your pipeline?
  • Why your pipeline must have a trigger.
  • What stages should you have for your contacts?
  • Why is it better to take someone's business card versus giving out yours?
  • When do you need to check your metrics and update them?
  • How long should you work your pipeline system to know it's working?
  • And so much more!

 

EPISODE RESOURCES

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Transcript

Click on a timestamp to play from that location

0:00.0

Hey, Fran, Graham Baldwin here.

0:01.4

Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?

0:10.2

Well, that tool exists.

0:11.4

And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.

0:19.6

Even better, we're going to teach you exactly how

0:22.1

to create that tool for your speaking business in under an hour. For a limited time, we're going to

0:26.9

be offering a free live training on how to build and use this marketing asset to start booking

0:31.9

paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.

0:38.5

That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.

0:48.6

Hey, what's on my friend? I'm Baldwin here. Welcome back to the speak of lab podcast. We have a

0:52.1

great episode for you today. Really excited about this.

0:55.3

We've got our co-host, Eric Green, back on the show today, doing some teaching and training.

1:00.3

I'm so excited to get into what we're going to be covering today. Before we get there, if you

1:04.1

are interested in working with the Speaker Lab and helping you build a system to consistently find paid

1:09.3

speaking gigs, then you definitely want to go to the

1:12.0

speakerlab.com slash apply. The speakerlap.com slash apply. We would there you can schedule for a

1:18.4

one-on-one conversation with our team, a strategy session to learn more about what we can do to work

1:23.9

together and help you build that predictable system for your speaking business. So again, stop by and check it out over at the speakelab.com slash apply.

1:31.4

All right. So today we have Eric Green back on the show today. And today we're going to be talking

1:35.3

about how to create, develop, and manage a strong and healthy pipeline. Now, Eric is very excited

1:41.1

about this episode as I, but I will tell you that this has been the reason that we've been both been able to build successful speaking businesses. And Eric talks about how it's made such a difference in his own business. This is an in-depth thing that we dig into inside of our elite training program. And so again, if you're interested in that, definitely stop by and check out the speaklab.com slash apply. So let's get right into this conversation

2:01.2

with Eric Green about building that healthy pipeline. Enjoy.

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