You are listening to conversations with Nathan Latka, where I sit down and interview the top SaaS founders, like Eric Wan from Zoom.

If you'd like to subscribe, go to getlatka.com. We've published thousands of these interviews, and if you want to sort through them quickly by revenue or churn, cac, valuation, or other metrics, the easiest way to do that is to go to gitlatka.com and use our filtering tool.

It's like a big Excel sheet for all of these podcast interviews. Check it out right now at gitLatka.com. So my name is Yaroslow. I run company called Railsware.

We're doing a lot of stuff with data and then I'll show you the subtle art of it.

So I've been 23 years in a pro tech, so basically working for technology companies and

money. For us, wrote my first code when I was 10 years old. Engineer by heart, they make us

drop some numbers in here. So the company is like related with 100 plus million and it's 200 people altogether,

a bit more than 200 people.

We grew five times in the last five years, specifically because of the data.

The relevant experience is we, one of the products that we run a SOS product is called Coupler.

It helps you move your data around and figure out your data.

So that's where basically the information about this presentation goes from.

There's some consultancy that we're doing, including data consultancy.

As the guy said before, like, it's really great to onboard people into this thing, because

when you see a blank sheet and you're like, go do your data. It's actually pretty hard.

There's a practical approach, how to kind of make you see what is it that you're working

with, and then I'm going to share it with you you and then take your ideas that you think are happening

within your business in a lot of different areas and map them with the reality and actually

look at them all the time data is not about looking at it one time that is about doing it all

the time and share the lessons that that we had across the time.

I'm trying to figure out who I'm speaking with.

So who's doing analytics, who's working with data

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