All right, so we're going to talk about how the S. V.

Downfall, the Silicon Valley Bank Downfall, was actually caused by marketing in a

sense. And so most of you might say, oh, you know this already it's PR but the reality is it actually

goes a little deeper so if those are you that are watching on YouTube you should

subscribe to us on YouTube but I'm actually going to share my screen over here. So let's go

ahead and share my screen and let's move over to this one over here. Okay great.

So those either that can see my screen, Neil can also see my screen as well right now.

But this guy, Evan Armstrong tweets, it's kind of insane that this entire debacle was

potentially caused by Bryn Hobart's newsletter.

Here's how the butterfly effect happened. Number one, Bryn post this

article slash tweet calling out S. V. B.'s risk. Number two, pretty much

every VC I know reads this newsletter. Number three, they all start to pay very, very close attention to

S. V.'s earnings. Number four, absolutely earnings missed by S. V. B. Peter Teal,

U.S. V. S. V. V. S. V. S. V. S. V. S. V. V. C. Funds are first to send out messages, mass emails to

portfolio codes to pull out funds. I think one of them is also PE2. Number six,

tech Twitter catches World of this.

Then you have the bank run, then you have a collapse.

And number nine, which is where we're at right now,

as of this recording, if FDIC and buyer doesn't come in in the next seven days,

potential 20% plus collapse of entire startup

industry, all started by one overly prolific dude in Austin.

Amazing.

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