It was staying in my lane, not trying to recreate something that already existed out there.

Most industries will have a membership of some sort.

Like, it's a really popular business model.

But just staying true to what I believe people needed, what worked well for me and my life,

and, you know, I've got two kids.

I don't want to be sat answering questions 24

7 so you know really sticking clear with why I've created this membership and always focusing

on the result for my members and that's how I make decisions like is this going to get a result

for my members is this going to be good for me and my lifestyle?

And if the answer to both of those is yes, then great, we'll do it.

Hey, hey, what's that, my friend? Welcome back to the podcast. Thank you, as always, for tuning in today.

Super appreciate you. So what I want to do on

today's episode, when I see people who are doing extraordinary things in their business,

whether they're running a membership, whether they're running a coaching program or their

course, or maybe it's a combination of all of them, I want to bring them to you to kind of

unpack what they're doing

so that you can learn little bits and pieces, if you will, from what they're doing so that you

can apply it to what you've got going in your business. And that's what I want to do on today's

episode. I've invited Faye Cornhill, who's one of our accelerator coaching members,

and Faye is a business coach in the wedding industry. She's been in the wedding industry for,

I think she's had like over 13 years, and she runs a very successful membership called

The Wedding Club. And specifically, I wanted her to come on and break down

...