The total turn on the lights budget will be just north of 10 million to turn on the lights.

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Hey, folks, my guest today is Jason Lemkin. Many of you already know it. You've been to his events.

What we're going to try and dive into today is twofold. One, many of you guys at your SaaS

companies are trying to build moats around your technology, right? Your actual SaaS business and

communities a big play there. This guy's, I would say, top of the world at this. And the second is, maybe you want to

user conference. Like, what are the economics on an event actually look like? That's a whole

another animal we're chatting about before this. But without further ado, number one SaaS community

on the planet, the OG, Jason Lemkin. Thanks, Nathan, but I'm always inspired by your work in your community and founder path as well.

So it's always good to be with you.

I appreciate that.

We were just joking before this.

We have a very small event coming up.

And I'm going, man, there's so many fires and you're going, yeah, well, at least you can do yours in a hotel.

I've got to build, you know, I don't know if you're able to share the number. We've got to build X, X millions dollars worth of tents outside even make the same work. I'll share all the numbers.

This is, this is the show where you have to share the numbers.

How much are you spending on 10? How much are you spending on tents? Saster annual 10th budget.

...