Amazon shutting down its TikTok-like shopping feed,

TikTok shop beginning its global expansion,

and what is going on with Cheyenne and Timu?

This and more on this week's episode of The Weekly Buzz.

How cool is that?

Pretty cool, I think.

Hello, everybody, and welcome to another episode

of the series sellers podcast by Helium 10. I'm your host, Bradley Stutton, and this of the serious sellers podcast by Helium 10.

I'm your host, Bradley Sutton, and this is the show that is our Helium 10 weekly buzz,

where you give you a rundown of all the new stories that are going on in the Amazon, Walmart,

and e-commerce world. We highlight the latest new feature alerts from Helium 10,

and we review a training tip of the week that will give you serious strategies for

serious sellers of any level in the e-commerce world. Today, our host is going to be Shavali Patel,

and so Shavali, take it away and let us know what's buzzing. First up, we have this news article

from TechCrunch, reporting Amazon is officially pulling the plug on Inspire. If you don't know

what I'm talking about,

I'm referring to the TikTok-like short-form video and photo feed that allowed users to discover

and shop for products through influencer and brand content. A company spokesperson confirmed

the shutdown to TechCrunch, stating that Amazon continually evaluates features based on customer

feedback and as a result,

Inspire is no longer available. This move comes at a really interesting time. I agree with this article,

especially as TikTok faces regulatory uncertainty in the US. One might assume that Amazon would

...