HE+RO Branding for Ecommerce: Leveraging AI for Creative at Scale w/ Amara Omoregie and Jace Brown - Ep - 569 - Lunch With Norm

Lunch With Norm - The eCommerce & Amazon FBA Podcast

Norman Farrar

Business:entrepreneurship, Business, Marketing, Entrepreneurship

5.0 • 1.4K Ratings

🗓️ 8 April 2024

⏱️ 62 minutes

🔗️ Recording | iTunes | RSS

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Summary

On today’s Lunch With Norm, we are with a creative director and CEO of FullStack agency, Amara Omoregie and Jace Brown! We discussed HE+RO branding for e-commerce: leveraging AI for creativity at scale. Find out how HE+RO Branding uses AI for e-commerce creativity. Our guest trained internal teams such as Digital Marketer and Hubspot, and is a certified agency partner for both as well as Proposify, Databox, Google, and more. This episode is brought to you by Startup Club Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For more information visit https://Startup.club This episode is brought to you by Seller Basics Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice. Consider Seller Basics your Amazon account's comprehensive health plan. For more information visit https://www.sellerbasics.com This episode is brought to you by Startup Club, Post Purchase Pro, Seller Basics, and HONU Worldwide... *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.

Transcript

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0:00.0	The thing I didn't realize, thank God she told me, was you have to put in a chatbot, whether
0:07.1	you're talking to a person or a chatbot.
0:12.2	And because of that, she got nailed big time. Lunch with No, Lunch, Lunch, Lunch, Lunch, Lunch,
0:22.6	Hey, everyone, this is Norm Ferrar,
0:26.6	aka the Beard Guy here, and welcome to another Lunch with Norm,
0:30.6	the e-commerce and Amazon FBA podcast.
0:33.6	Today, we're talking about branding, but not just any branding, Hero branding for e-commerce,
0:40.3	leveraging AI for creative at scale.
0:43.8	We're going to also be talking about how does Hero branding use AI for e-commerce creative?
0:50.0	Which AI tools are integral part of Hero's brand scaling and also how does Hero maintain brand identity
0:58.3	with AI generated content. All right, everybody, welcome to another lunch with Norm, the e-commerce,
1:05.0	and Amazon FBA podcast. Okay, like I said, today we are going to be discussing hero branding for e-commerce,
1:13.3	leveraging AI for creative at scale. Our guests today are the creative director and CEO of
1:19.8	full-stacked agency. Jace has supported and led creative teams both in-house and as an agency
1:27.4	from startups to well-know brands
1:30.4	like Target, the NHL, NBA, Tori Birch, Columbia Records, and even Nintendo.
1:38.4	And these are just to name a few.
1:40.5	Amara trained internal teams such as Digital Market and HubSpot and as a certified agency partner for a ton of different companies, including Databox and Google.
1:52.7	So please welcome Jace Brown and Amara Omarege.
1:56.7	But now let's have a word from our sponsor.
1:59.0	Facing cash flow challenges with your e-commerce
2:01.2	business, discover viably your ultimate financial ally from real-time sales data integrations
	...

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