Gilad Uziely - Serial Entrepreneur & Startup Advisor | The Brutal Truth About Why 90% of Startups Fail

Success Story with Scott D. Clary

Success Story Media

Business, Education, How To, Self-improvement

4.6 • 326 Ratings

🗓️ 24 September 2025

⏱️ 65 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com ➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory Gilad Uziely is the Co-founder and CEO of Sequence, a fintech startup backed by $7.5M in venture funding and building the world’s first financial “router” to tackle the $25 trillion global consumer banking market. A serial entrepreneur, he previously co-founded the neo-bank Lance, launched the guided-tour marketplace Mekomy, and led major innovation initiatives for Tel Aviv Global. Born in Jerusalem and raised in Tel Aviv, Gilad served in the IDF, earned a degree in International Business from the University of Technology Sydney, and now lives in Tel Aviv with his wife and two daughters. ➡️ Show Links https://www.instagram.com/gilad_uziely/ https://x.com/uzielygilad/ https://www.linkedin.com/in/giladuziely/ ➡️ Podcast Sponsors Hubspot - https://hubspot.com/ Truth, Lies & Work Podcast - https://truthliesandwork.com ShipStation - https://www.shipstation.com/ (Code: SuccessStory) Square - https://square.com/go/success SurveyMonkey - https://www.surveymonkey.com/scott Monarch Money - https://www.monarchmoney.com (Code: Success) Claude - https://claude.ai/success Incogni - https://incogni.com/success (Code: Success) Think Big, Buy Small Podcast - https://link.chtbl.com/B2cH36AX?sid=SuccessStory NetSuite — https://netsuite.com/scottclary/ Indeed - https://indeed.com/clary ➡️ Talking Points 00:00 – Intro 01:33 – The Highs and Lows of Entrepreneurship 03:09 – Why Gilad Chose Entrepreneurship 04:34 – Lessons from a Failed First Company 06:42 – How Even Pros Get Core Assumptions Wrong 08:29 – Detaching Emotion to Make Better Decisions 16:04 – The Big Mindset Shift Behind Sequence’s Success 17:41 – Handling Investors in Tough Times 25:14 – Sponsor Break 27:25 – Founders’ Guide to Surviving Desperate Times 30:58 – Smart Strategies for Raising Capital 39:27 – What Makes Sequence Different from Competitors 44:38 – Sponsor Break 46:33 – How Sequence Changes Users’ Lives 50:06 – Financial Safeguards You Can Trust 53:44 – Will AI Make Bookkeepers Obsolete? 57:40 – The Future of Banking 1:00:18 – How to Extract Value from Failure 1:01:17 – Keeping Morale High in a Brutally Honest World 1:03:49 – The Best Advice Gilad Ever Received 1:04:09 – The #1 Lesson for His Children

Transcript

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0:00.0	I just don't have the motivation working for someone else.
0:02.0	I can't find the drive to do it and to do it well.
0:04.0	And if I don't do it well, I prefer not to do it.
0:06.0	When you have an idea and you start building, you slowly, slowly, or sometimes quickly, fall in love with what you are building, instead of falling in love with the problem. You're moving away from the truth, which is the only important thing that you need to chase as a founder. And this is the most dangerous thing that can happen.
0:20.0	Gilad Uzieli, he left Jerusalem with a suitcase full of ideas, built a travel startup in Italy,
0:24.9	ran the innovation lab for one of the world's fastest growing tech hubs, and then he went broke,
0:29.2	burned through years of savings, all to chase one problem. Why do solo entrepreneurs struggle
0:33.5	to control their own money? That obsession led to sequence a financial operating system
0:37.6	for creators, freelancers, and anyone with more than one bank account. It sounds simple, but
0:42.3	what they're building. It could rewrite the rules of money management, and what he shares
0:46.1	in this episode might just change how you manage your money forever. If you're focused on the right
0:50.1	metrics, opinions doesn't play part anymore. You need to know what you are tracking you
0:54.7	need to know how success looks like you don't have to nail it from day zero sometimes it takes
0:58.5	time i have all my life tried to build communities and my take is that community product fit
1:03.4	is much harder than product market fit and if you have a community and you see like an early
1:07.5	signs of community being created you have to do whatever you can in order to cultivate.
1:11.4	And that's what we've done very successfully.
1:13.1	The most important resource that we have obviously is our time.
1:15.7	You have a limited time here.
1:16.8	Make sure that you're putting your efforts and your energy in a place that makes sense. Glad, I'm very excited to chat.
1:33.7	This is going to be a really honest and brutal startup story,
1:37.6	and I just want to frame it for the listeners.
	...

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