Get Different: Marketing That Always Gets Results with Mike Michalowicz
Entrepreneurs on Fire
John Lee Dumas
4.8 • 4.1K Ratings
🗓️ 21 September 2021
⏱️ 21 minutes
🧾️ Download transcript
Summary
Mike Michalowicz is the author of Profit First, Fix This Next and his upcoming release, Get Different. By his 35th birthday, Mike had founded and sold two companies – one to private equity and another to a Fortune 500. Today he is running his third multi-million dollar venture, Profit First Professionals. Over the years, Mike has traveled the globe speaking with thousands of entrepreneurs, and is here today to share the best of what he has learned.
Top 3 Value Bombs:
1. Success is not the accumulation of stuff. Instead, it is simply being comfortable with who you are.
2. Unexpected marketing garners attention.
3. Marketing is the ultimate act of kindness.
Check out Mike's upcoming book and grab his FREE resources! Learn about marketing that always gets results - Get Different
Sponsors:
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Thinkific: It's time to stop trading time for money and start reaching more clients and making a bigger impact - with online courses! Try Thinkific for free today at Thinkific.com/eof.
Transcript
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| 0:00.0 | Boom! |
| 0:02.8 | Shake the room fire nation! |
| 0:05.0 | JLD here and welcome to Entrepreneurs on Fire brought to you by the HubSpot podcast |
| 0:10.4 | network with great shows like the Salesman podcast. |
| 0:13.7 | Today we'll be focusing on getting different. |
| 0:16.7 | Marketing that always gets results. |
| 0:19.5 | To drop these value bombs I've brought Mike McCallowicz into EO Fire Studios. |
| 0:24.0 | Mike is the author of Profit First, Fix This Next, and his upcoming release Get Difference |
| 0:29.6 | by his 35th birthday he had founded and sold two companies, one to private equity and |
| 0:34.2 | another to be 14-500. |
| 0:35.9 | Today he is running his third multi-million dollar venture, Profit First Professionals. |
| 0:41.0 | Over the years Mike has traveled the globe speaking with thousands of entrepreneurs and he |
| 0:44.6 | is here today to share the best of what he's learned. |
| 0:47.4 | And today Fire Nation we'll be talking about why marketing plans seem to fail. |
| 0:51.9 | Why copying your competition is a disaster. |
| 0:54.4 | We'll talk about his framework, Dad, and so much more. |
| 0:58.0 | And we get back from thinking hours, sponsors. |
| 1:01.6 | Are you looking for a proven business coach who has helped thousands of entrepreneurs |
| 1:04.7 | just like you to increase their profitability by an average of 104% per year, all for |
| 1:09.5 | less money that it would cost to hire a full-time minimum wage employee, schedule your free |
| 1:14.4 | consultation today with Clay Clark, a former small business administration entrepreneur of |
| 1:18.8 | the year at thrivetimeshow.com slash fire. |
... |
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