Hey, it's Dave from Coaching for Leaders. Today I'm sharing a chat about how to move from

command and control to serve and support. I talked recently with one of our academy graduates,

Marisol Bayo, to talk about what she did to make this shift. Here's our chat.

I'm here today talking with one of our academy alums, Marisol Beo. She is the executive

director of the Housing Narrative Lab. Marisol, so wonderful to talk with you today. Welcome.

Thank you so much, Steve. I am so excited and honored

to be here with you. Truly, I never thought I'd be joining you on an episode of the show.

So excited to be here. Well, the feeling is mutual. I've been looking forward to our conversation

so much because of all the things

that you have done and in your own work and in your own leadership. And of course, just as

importantly, if not more so, the work you're doing in the community and for the world. And to that

point, I'd love if maybe we could start this conversation by you

saying a little bit about just your role and the work that the housing narrative lab does,

because it's so powerful. Could you share a bit about it? Yeah, thank you, Dave. So I am a former

journalist turned strategic communicator, turned narrative strategist and researcher,

turned executive director.

And as executive director, I lead the housing narrative lab.

And we are a research-driven organization that works to build public understanding and support for the housing

solutions that make our communities safe, healthy, and thriving, all the things that we want

in our communities and in the neighborhoods where we live. And we combine narrative research with

people-focused storytelling. We translate our narrative insights

into actionable guidance, and we create and share stories across media and pop culture.

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