In a landmark case that made it all the way up to the U.S. Court of Appeals before being denied

reviewed by the Supreme Court, Palm Wonderful, the Pomegranate juice company, versus the Federal Trade

Commission.

A panel of judges conclude that many of POM's ads made misleading or false claims touting

medical studies ostensibly showing that pomegranate products could help treat various

ailments, including heart disease, prostate cancer, and erectile dysfunction.

And the First Amendment does not protect

deceptive and misleading advertisements.

Striking a blow to its billionaire owners, the court ruled that at least one randomized

clinical trial could be required to substantiate any claims of treating or preventing disease.

If you look at the medical literature, the benefits of pomegranates in general, you'll see

reviews like this with diagrams like this on the medicinal effects of pomegranate.

But if you dig a little deeper, you see this is based on studies like this.

Anti-obesity effects of pomegranate leaf extract in a mouse model.

First of all, who eats pomegranate leaves, and second of all, who's a mouse?

And if you do have a fat pet mouse, maybe just feed them less lard.

Does pomegranate consumption affect weight in humans?

If you look at all the randomized controlled clinical trials,

meaning human trials, pomegranates have no significant effect on.

Body weight, bMI, belly fat, or even body fat percentage in those randomized to pomegranate product consumption.

What about for the prevention treatment of cardiovascular diseases?

Researchers reviewed 25 clinical trials looking at cholesterol, blood pressure, artery function,

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