Forget Batching! How to Produce More Content in Less Time | Quick Tip Tuesday - 531
Build Your Tribe | Grow Your Business with Social Media
Brock Johnson
4.9 • 2.7K Ratings
🗓️ 9 November 2021
⏱️ 8 minutes
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| 0:00.0 | Yo, what's up and welcome to this quick tip Tuesday episode of the Build Your Tribe podcast. |
| 0:08.2 | Today I wanted to talk to you about a productivity hack that has been really making a big difference |
| 0:12.6 | on my Instagram account specifically over the past few months. |
| 0:16.7 | I'm sure that if you've attended any webinar or training on how to save time or if you've read any book |
| 0:21.6 | on how to be more productive or get more done, you've heard about the idea of batch producing content. |
| 0:27.7 | That's not what we're going to be focused on today, but in case you don't know what batch producing content is, |
| 0:32.8 | it's basically when you make a bunch of content at once. |
| 0:36.7 | Think about it like making a batch of cookies. |
| 0:39.6 | You're making a bunch at once and then you can save those cookies for the rest of the week and eat them over time. |
| 0:45.9 | Translation into social media, you can write a bunch of blog posts at once and post them over the rest of the month. |
| 0:52.3 | You can make a bunch of reels at once sitting and post them for the next week not having to make them on a daily basis. |
| 0:59.4 | That's the idea of batch producing content and a lot of us in the entrepreneurship space are familiar with what batch producing is. |
| 1:06.3 | And for a lot of people, batch producing can be really effective. |
| 1:09.6 | There are plenty of studies that have been done that have shown that when you batch produce content, |
| 1:13.8 | you're able to stay in this focused zone and you can produce a lot more. |
| 1:18.7 | It takes the stress away from having to do it on a daily basis when instead you can spend maybe a couple hours, one day a week, |
| 1:25.8 | creating all of your tweets for the next seven days. |
| 1:28.7 | And people are really able to hack their productivity in this way. |
| 1:32.8 | But for me, I just never really found that batch producing was all that doable. |
| 1:38.7 | Like, I could batch produce food, I could meal prep, but when it came to social media, I sucked at batch producing. |
| 1:45.5 | I would try to schedule time. |
| 1:47.2 | I would literally put it in my calendar, a three hour window where I'm going to record a bunch of podcasts and make a bunch of reels and batch produce a bunch of content. |
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