Business can be a lonely game, but it doesn't have to be.

Welcome to Boutique Chat, where we explore community over competition and how to scale your

company with the balance and the happiness that we all seek.

We'll hear from product-based businesses of all types, retailers, e-commerce, and wholesale brands,

along with industry experts shaping the future of our industry.

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.

Hey, guys, it's Sarah. I'm back with the boutique hub today to talk to you about finding cash in your business.

One of the biggest issues that I see is the business owner not paying themselves.

They're not paying themselves, but yet we're pretty frivolous in our spending.

And we're quick to go out and buy the next newest, bright, as shiny as thing, or

invest in maybe an app that we don't really have a purpose for today. Or when I'm going to

market, think, oh, do I go to four markets a year? Do I go to six markets a year? Do I stay

at the five-star hotel or do I stay at that hotel I can really afford? What are my numbers telling

me and making decisions that

way? They're getting tied up. They're getting their cash tied up to a point where they're reducing

their opportunity in their business and for growth. So here's my challenge for you today. Take a look

around. Take a look around in your life. take a look around in your business, and identify

some things that you've spent money on that maybe you didn't need to. That's tying up that opportunity

for growth for you. It might be in that bulk supply of tissue paper that you bought. Or last time when you

went to market, you really didn't need to go, but you just couldn't bear to stay home.

So you went anyway and you're still trying to pay off that market trip. Because when you got there,

you lived pretty the big life, right? Or maybe it's those that, you know, five or six other vendors

...