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The Art of Charm

Fan Mail Friday #131 | Complicated vs. Complex

The Art of Charm

http://www.TheArtOfCharm.com

Education, Health & Fitness, Business

4.711K Ratings

🗓️ 8 September 2017

⏱️ 43 minutes

🧾️ Download transcript

Summary

Time for Fan Mail Friday, where we'll be answering your questions and dropping some knowledge and feedback to help you kick the weekend off right. Let's cut to it! In this episode: Here's an example of advertising selling only emotion because the product itself truly lacks value. Best man duties are an honor, but they can be stressful. Here's our advice for handling them with grace and...charm. Learning to run your own business doesn't have to be a sink or swim proposition if you start it as a side hustle to your main job. Do you understand the difference between complicated and complex tasks? Suffer from misophonia? There's a Facebook support group! Some listener perspectives on excusamine (as discussed in FMF 126). Would you choose to make $50,000 when your coworkers make 25,000, or $100,000 when your coworkers make $200,000? How does someone approach dating when they find themselves deviating from social norms in many ways? How long should you give a new job a chance before deciding it's not what you signed up for and move on? Documentary(ish) of the Week: Narcos Shoutouts to fighter pilot Joey Johnson in South Korea and Joey Svendsen of the Bad Christian Podcast! Have any questions, comments, or stories you'd like to share with us? Drop us a line at friday@theartofcharm.com! Check out Jordan's (@TheArtofCharm) other show: The Forbes List, and Jason's (@jpdef) other show: Grumpy Old Geeks. Full show notes at https://theartofcharm.com/fmf131/ Find out more about the team who makes The Art of Charm podcast here! With an unmatched selection of audiobooks, original audio shows, news, and comedy, Audible is your best source for summertime entertainment. Art of Charm listeners: start a 30-day trial and download your first audiobook for free by going to audible.com/aoc here! Does your business have an Internet presence? Now save a whopping 50% on new webhosting packages here with HostGator by using coupon code CHARM! Take the Art of Charm Challenge by clicking here, or text AOC to 38470. We'll take you step by step to becoming better at making personal and professional connections, becoming a better networker, increasing your personal social capital and charisma. This is for both men and women! HELP US SPREAD THE WORD! If you dig the show, please subscribe in iTunes and write us a review! This is what helps us stand out from the crowd and help people find the credible advice they need. Review the show in iTunes! We rely on it! http://www.theartofcharm.com/mobilereview Stay Charming! Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome to the Art of Charm. I'm your host Jordan Harbinger. I'm here with producer Jason

0:13.6

de Filipo. Here at the Art of Charm we may not have all the answers but we certainly have

0:17.6

some of the questions and of course it's Fan Mill Friday which means those questions

0:20.8

come from you. Jason I saw the dumbest thing over in Europe at an airport last week. You

0:27.0

talked about this earlier on the show ads they sell emotion and advertising sells only

0:32.4

emotion if something truly lacks value right. So what episode were we talking about that?

0:36.9

Where it was like you can sell benefits but you also have to sell some emotion but if something

0:41.4

has like no value you have to sell only the emotion so it's like beer and yeah that was a while

0:47.0

ago we have to go dig that one up through the through the archives but I know what you're talking

0:50.7

about for sure. Yeah so I saw this ad for camel cigarettes and it's like it starts with imagination.

0:58.9

I'm thinking like yeah you got to imagine smoking isn't slowly killing you. You know it's

1:04.3

so stupid it's just so this vague it just became totally comical that there is all these bright

1:10.6

colors and like logos and hand drawn whatever and it's like imagination. What are you imagining

1:16.4

when you're sucking down a cancer stick. Yeah using one of those little gadgets to stick in your

1:21.0

throat so you can talk like a robot when you're 80 years old. It's so sad and it's just like it's

1:26.3

frustrates me to see stuff like that. I'm a capitalist at heart but man you know look some things you're

1:32.2

not you're not on a fair playing field here. That's one of the things that I'm surprised you saw

1:35.8

over there because I figured they would have gotten rid of that a long time ago like we did we don't

1:39.4

have ads like that here anymore. No you cigarette ads are gone. Do you remember when you were younger

1:46.2

and you would be driving or like riding your parents car and you'd see like a new port ad and it

1:51.4

would say something like you've come a long way baby. Well I mean yeah all the mad men are a type of

1:58.6

cigarette ads with like the guy dapper in his suit and the you know the woman just hanging off his

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