Facebook vs Snapchat - TikTok, The New Social Media Sensation | 7

Business Wars

Wondery

History, Business, David Brown, Management

4.6 • 13.2K Ratings

🗓️ 23 October 2019

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

The social media world moves fast, and the next big thing is already upon us. It’s called TikTok. A video-based app where users create short clips to share with the world, TikTok is growing at a rapid rate. The app has already been downloaded a billion times and boasts 500 million active users around the globe. We conclude our series on Facebook vs Snapchat with a look at the next big player in the social media game.

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Transcript

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0:00.0	Hey, Prime members, you can listen to Business Wars Add Free on Amazon Music. Download the app today.
0:14.0	I'm David Brown and this is Business Wars.
0:31.0	Today we conclude our series, Facebook vs Snapchat. With about 2.4 billion users worldwide,
0:43.0	Facebook is the undisputed king of social media. But after some brutal scandals, the social media behemoth
0:50.0	actually saw its user base decline. According to a survey earlier this year by the research firm Edison,
0:56.0	there were an estimated 15 million fewer users of Facebook in the US than in 2017. Meanwhile, despite Snapchat's meteoric rise,
1:05.0	the company did experience a couple of rough years where its user base and stock price plummeted.
1:10.0	The company has taken a term for the better of late, but you never know what hot new company is going to pop up next.
1:17.0	In fact, it may already have. If you can believe it as big as Facebook is and as rapidly as Snapchat has grown,
1:24.0	there is a new social media darling that is taking the world by storm.
1:29.0	Any guesses?
1:30.0	Yet, it's called TikTok. TikTok is a video-based app where users create and share short clips and it's one of the fastest growing social media platforms
1:39.0	the world has seen in recent years. The company reports having 500 million active users across the globe
1:45.0	and has already clocked a billion downloads at even surpassed Facebook on Instagram last year and app downloads.
1:52.0	Our guest today is Natalie Robame. Does that name sound familiar? Yes.
1:56.0	She wrote our series Facebook versus Snapchat and she joins us to talk about the rapid rise of our next social media obsession.
2:04.0	TikTok. That's coming up next.
2:16.0	Hello, I'm Hannah.
2:17.0	And I'm Syruti. And we are the hosts of a Red Handed, a weekly True Crime Podcast.
2:22.0	Every week on Red Handed, we yet stuck into the most talked about cases.
2:25.0	From the Idaho Student Killings, the Delphi Murders and our recent rundown of the Murdoch saga.
2:31.0	Last year, we also started a second weekly show, Short Hand, which is just an excuse for us to talk about anything we find interesting because it's our show and we can do what we like.
	...

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