Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible.

Today's guest is Eliza, a clinical therapist who broke the cycle of physically demanding 1:1 sessions to build a thriving 6-figure digital business. After moving past the trap of over-teaching, she mastered her messaging and simplified her business foundations to allow for true scalability. In this episode, Eliza reveals how she transitioned from a traditional clinical practice to a high-impact digital enterprise and how she now uses a "data over drama" mindset to lead her launches, all while letting the numbers dictate her next strategic move!

This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens.

James's biggest free training of the year is right around the corner… The Business Breakthrough Experience.

And in the weeks leading up to it, we're creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves.

Starting this June, we're hosting a special series of live panels featuring incredible Digital CEOs—like Eliza—who are in it, doing it, and ready to share what's actually working right now.

These aren't just sit-back-and-watch sessions…

You'll be able to join us live on Zoom, ask your questions, and get real-time coaching from experts who have been exactly where you are.

And the best way to make sure you don't miss a single one?

Join the Business By Design Priority Waitlist.

When you're on the waitlist, you'll be the first to know about every panel, every opportunity to get coached, and every new Wednesday Weekly Win episode—so you can stay inspired, take action, and keep moving forward.

👉 Join the waitlist here: www.businessbydesign.net 

And be sure to tune in every Wednesday for another Digital CEO success story.

Because who knows…

By this time next year, we might just be sharing your story next.

Want to go even deeper? Come hang out with me for a free Breakthrough Coaching session! I'll be sharing the exact exercises and audits you can use to coach yourself, and I'll even be bringing people on live to work through their biggest bottlenecks in real time. It's totally free to join, just head over to www.jameswedmore.com/breakthrough to check the session times and register to save your spot!

I'm kicking off our 21-Days to 100 Leads Challenge focused on one simple premise: if you give me a little bit of your time every day, I'll tell you exactly what to do to get your first or next 100 leads! We've had students go from zero to thousands of leads using this exact paint-by-numbers approach. Head over to www.jameswedmore.com/100leads to get all the deets and join us for only $21!

Snap a screenshot of the episode playing on your device, post it to your Instagram Stories and tag us, @jameswedmore, @jenniwedmore and @elizakingford. We'd love to hear what resonated with you the most from this episode and especially what you want covered in future ones! 

In this episode you'll hear: 

• How one of the biggest shifts for Eliza was learning to stop internalizing business setbacks and to view her business as a machine

• Why contrast creates clarity and the reasons that you don't need a personal transformation before you take action

• The way that Eliza followed the structured rules of messaging first, and then "broke the rules" to gain freedom and find her unique brand voice and authentic style

• Why resisting the urge to create multiple products allowed her to create a sustainable foundation for her business, and scale without burnout

• The story of how Eliza chose "data over drama" after launches didn't go the way that she planned them to

• How her structured business provides her flexibility that she didn't have before to do things that refills her tank the impact this now has on her clients

• The importance of realistic expectations and what the launch rule Eliza now lives by is all about

• How she has come to learn that repetition is a growth strategy and why every coach needs a coach
  
  

For full show notes and links, visit: www.mindyourbusinesspodcast.com/blog/819