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Startups For the Rest of Us

Episode 656 | Taste vs. Shipping + Being First vs. Being the Best (A Rob Solo Adventure)

Startups For the Rest of Us

Rob Walling

Management, Entrepreneurship, Business, Marketing

4.8792 Ratings

🗓️ 11 April 2023

⏱️ 25 minutes

🧾️ Download transcript

Summary

In episode 656, join Rob Walling for another solo adventure, where he revisits a few topics from earlier episodes. These topics range from balancing having taste while shipping consistently to the only two keys to being remembered for something. Topics we cover: 1:39 - What founders need to know about the Section 174 tax change 5:03 - Balancing developing taste with shipping 10:47 - If you want to be remembered for something, you either have to be the first or the best. 17:13 - Lifestyle bootstrapper vs. ambitious bootstrapper vs. the billion-dollar entrepreneur and why you need to get clear on the path you aspire to take. Links from the Show: Small Software Business Coalition Letter To Congress  Episode 652 I Mixing No-code with Code, Developer Superpowers, $5k Angel Check, and More Listener Questions Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It  The SaaS Playbook  TinySeed  MicroConf Youtube Channel If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you. Subscribe & Review: iTunes | Spotify | Stitcher

Transcript

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0:00.0

But at a certain point, no matter your taste, no matter how high your taste is, you do have to balance that with shipping things into the world.

0:08.4

And this is a really tough balance, I think, for a lot of people.

0:12.2

What I think it comes down to is knowing yourself.

0:14.0

If you are the type of person that sits and works on something for way, way, way too long, you need to ship weight earlier than you think.

0:20.3

And if you're the type of person that ships stuff too early long, you need to ship way earlier than you think. And if you're the

0:20.9

type of person that ship stuff too early, then you need to wait longer and you need to perfect it and

0:26.4

make it better. And if you're shipping a lot of things and none are resonating, you probably need

0:30.1

to ship fewer things, not more, but you need to spend more time on them and make them better.

0:47.6

Welcome back to startups for the rest of us.

0:48.4

I'm Rob Walling.

0:52.3

And this week, I'm walking through a couple Rob solo topics.

0:56.9

I'm going to revisit that concept of having taste and what that means and how to balance that with shipping. I'm going to talk about being remembered for something or being the best.

1:03.3

And I'm going to talk about getting clearer about what each of us is seeking. All of these,

1:07.9

of course, with a bent on building software companies or really just

1:11.9

being an entrepreneur and trying to change our lives in our little corner of the world.

1:17.0

Before I dive into those topics, I have a special guest correspondent, my remote correspondent,

1:22.9

Michelle Hanson, who many of you may know from the Software Social Podcast, and she is campaigning to get

1:28.8

awareness out about the change to the U.S. laws around Section 174, which greatly impacts

1:34.7

software companies. So with that, let's hear from Michelle.

1:38.7

Hey, everyone. It's Michelle Hanson. You may have heard Rob and Derek talk recently on this show about the changes to section 174 of the U.S. Tax Code, which make it so that software development and other research and experimental costs may no longer be expensed and instead have to be amortized, which is, to say, spread out over many years.

2:03.3

Now, you may have heard about that and said, well, I don't have any employees, so that probably

2:07.7

doesn't impact me. Or I don't file for the R&D tax credit, so this doesn't impact me.

...

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