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Startups For the Rest of Us

Episode 552 | Google Audits, Partnerships, and Freemium with Mike Taber

Startups For the Rest of Us

Rob Walling

Entrepreneurship, Management, Business, Marketing

4.9819 Ratings

🗓️ 1 June 2021

⏱️ 36 minutes

🧾️ Download transcript

Summary

In Episode 552, Rob Walling is joined by co-host emeritus, Mike Taber to chat about his decision-making around whether to launch a freemium plan, whether to do an AppSumo deal, how his potential partnerships merger is panning out. The topics we cover [04:93] Update on the CRM partnership opportunity, AppSumo, and Freemium [23:39] Yet another Google security audit update Links from the show Bluetick.io Episode 535 | A Bluetick Update with Mike Taber MicroConf Remote Episode 543 | All Things Startup with #Mike Taber Mike Taber (@singlefounder) | Twitter If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you! Subscribe & Review: iTunes | Spotify | Stitcher

Transcript

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0:00.0

Welcome back to startups for the rest of us. This week, Mike Tabor joins me to update us on his status so we can hear about his decision making around whether to launch a freemium plan, whether to do an absumo deal, how his potential partnership slash merger is panning out. And what would a Mike Tabor episode be without a discussion about Google

0:22.5

audits? For those who are newer to the show, Mike Tabor co-hosted this podcast with me for the

0:27.7

first 448 episodes, and now he is known as the co-host Emeritus. He is doing a lot of work on his

0:35.2

startup Blue Tick at bluetick.io, which is a SaaS app that does

0:40.6

personal outreach at scale for all your follow-up emails. We've established in prior episodes

0:46.2

that Blue Tick is not supporting Mike full-time, and it hasn't been growing for the past year or so

0:54.2

as he has switched his focus to focus on this potential partnership

0:58.8

slash business deal slash merger with another SaaS app

1:03.1

that is further along.

1:04.6

So with that, let's dive into my conversation with Mike.

1:08.2

Mike Tabor, thanks for joining me again.

1:11.3

Hey, how's it going?

1:12.7

Pretty good, man.

1:16.8

You know, for astute listeners, it's only been two months since you were on the show,

1:22.3

episode 543, and I still am getting tweets and emails about it. It was the April Fool's episode.

1:24.2

And like, two days ago, someone's like, I just caught up and I'm listening in April Fool's episode. Spider-Man, Spider-Man would have won. And then he sent me a picture of a graded

1:33.1

Secret Wars 8, which is the first, you know, with a black costume first. That was fun. Did you have

1:40.8

fun recording that? I did it. It was a good time. I think after we stopped recording on that one, you said, I could have gone for a lot longer. And I was like, dang it. I didn't know that because you're like, I had Wikipedia articles I was going to quote. You really prepared, man.

1:55.6

I did. And that's probably unfortunate for you because I knew what we were going to talk about. So I did prepare.

2:01.5

And I'm like, probably hustled you a little on that one.

2:04.6

Yeah.

2:05.1

No, it's all fair.

...

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