Episode 306: Erin Longin – Global Director Run/Train Business Unit at Puma
I'll Have Another with Lindsey Hein Podcast
SandyBoy Productions
4.9 • 2.1K Ratings
🗓️ 12 March 2021
⏱️ 49 minutes
🧾️ Download transcript
Summary
3:25- The recent launch of the new Puma running line and some of their new running shoes
10:45- Their recent surge of sponsorship and marketing in distance running
15:20- The types of athletes that they look for to sign on as Puma athletes
15:50- Signing Molly Seidel and her debut races for Puma
22:05- The new group that they started in North Carolina
27:05- What the focus is for Puma the rest of the year
28:30- Erin’s various roles that she’s had at Puma and the biggest changes she has seen in the company over the 12 years she has worked there
30:55- Erin’s running background and her family
37:10- How Puma supported employees through COVID
40:00- End of podcast questions
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Transcript
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| 0:00.0 | This is a Sandy Boy Productions podcast. |
| 0:04.0 | Hey everybody, welcome to all have another podcast with Lindsay Hein. |
| 0:23.3 | I'm your host Lindsay, thank you so much for being here today. |
| 0:26.8 | You all know I'm a big supporter of the Donna Marathon Weekend, the Donna Foundation, |
| 0:31.9 | and I want to let you know they have their Mother's Day weekend race coming up May 8th through |
| 0:37.6 | the 9th. |
| 0:38.6 | This is a new Donna Signature event lineup in 2021. |
| 0:42.4 | It's the Mother's Day Your Way event and you can swim, bike, run, surf, do Pilates, skate, |
| 0:51.0 | juggle any form of exercise qualifies for this event. |
| 0:55.0 | It's $35 if you sign up through the end of March, March 31st, and you get a |
| 1:00.2 | finishers medal, a shirt, a goody bag, all kinds of great swag when you do this race. |
| 1:07.0 | And most importantly, all of the proceeds benefit the Donna Foundation, which helps people |
| 1:11.6 | who are walking through a breast cancer diagnosis. |
| 1:15.1 | Go to breastcancermarathon.com and get signed up for the Mother's Day Your Way event |
| 1:20.5 | use the code Lindsay5 to save $5. |
| 1:23.1 | Alright, today you're listening to episode 306 and I'm talking with Erin Longan. |
| 1:28.6 | Erin is the Global Director for the Run Train Business Unit at Puma, Erin leads strategy |
| 1:34.2 | and product creation for Puma running, training and studio products including footwear and |
| 1:39.6 | apparel, she oversees business product management, design, and marketing teams for the Global |
| 1:46.7 | Business Unit. |
| 1:48.2 | Puma has a lot going on right now, they just launched a new running line which is making |
| 1:54.8 | headlines everywhere, they were just in Runners World magazine. |
... |
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