EP88. Behind the Scenes of Mom Influencing, with Jo Piazza
The Mom Room
Renee Reina & Podcast Nation
4.8 • 602 Ratings
🗓️ 11 May 2021
⏱️ 48 minutes
🧾️ Download transcript
Summary
EP88. Jo Piazza is a best selling author, award winning journalist, and host of several podcasts. Her most recent podcast titled "Under The Influence" takes a behind the scenes look at the world of social media mom influencers and bloggers. In this episode, Jo tells us where the idea for Under The Influence came from, what it means to be authentic on social media, what her experience in the influencer world was like, and how the industry can sometimes feel like the wild, wild west.
This episode is sponsored by Spade & Sparrows. Visit www.spadeandsparrows.com to get your hands on a bottle of delicious wine!
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JO PIAZZA
Instagram: @jopiazzaauthor
Listen to Under The Influence
www.jopiazza.com
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Transcript
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| 0:00.0 | Is drinking raw milk safe like RFK Jr. suggests? Can you reduce a glucose spike if you eat your food in, quote, unquote, the right order? I'm registered dietitian Abby Sharp. I host a nutrition myth-busting podcast called Bite Back with Abby Sharp. And those are just some of the questions I tackle with qualified experts on my show. |
| 0:21.4 | There is so much food misinformation and disinformation out there, and it can feel impossible |
| 0:27.9 | to know what's real and what's BS. |
| 0:30.7 | On Biteback, my goal is to help listeners create a pleasurable relationship with food, |
| 0:35.3 | their body, and themselves, which in my opinion is the |
| 0:38.6 | fundamental secret to good health. Listen to bite back wherever you get your podcasts. |
| 0:44.9 | This podcast is brought to you by Podcast Nation. Welcome to the mom room room podcast. My name is Renee Rina and I am definitely the mom friend |
| 1:08.5 | you have always wanted. Welcome to the Tuesday episode. |
| 1:14.1 | Today I am talking with Joe Piazza. |
| 1:17.3 | And I will tell you a little bit about my journey into doing what I do now |
| 1:24.5 | and also how I came across Joe and her podcast under the influence. |
| 1:30.0 | So in March 2020, I finished my PhD, finally. I did my undergrad. I did my master's. I did my |
| 1:39.5 | PhD. And I finally finished days before Toronto was put into a quarantine. |
| 1:47.0 | So it was like, yay, you did all this work for 10 plus years and now you're stuck in a house |
| 1:53.1 | with your toddler. |
| 1:54.5 | So I did what everybody else did. |
| 1:56.9 | I downloaded TikTok. |
| 1:58.3 | I started making TikToks. |
| 2:00.2 | It was so fun and it made quarantine a little bit easier |
| 2:05.5 | because any struggle or difficulty that we had in quarantine, I was able to make it into a funny |
| 2:14.5 | 15 second TikTok and people related to it. |
| 2:18.7 | And so that account grew. |
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