EP. 89 7 Powerful Listing Strategies to Move Your Business Forward

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 30 September 2020

⏱️ 50 minutes

🔗️ Recording | iTunes | RSS

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Summary

What are the top 3 lead sources that bring you the most listings today? In today’s episode of the Tom Ferry Podcast Experience, I’m sharing a session from this year’s Success Summit and giving you 7 powerful listing strategies to move your business forward! I went into great detail explaining each strategy and revealing helpful actions to apply while using these strategies. It’s so important to apply new approaches to expand your lead sources, especially during these hard times. While you listen to this episode, I want you to also set a lofty goal for the number of appointments you want in the next 16 months. Move the needle by thinking of this number while you choose two or three listing strategies to help you get to the next level. Dominate the next 16 months by being listing focused. Remember, have an open mind - you’re not going to win the listing game if you play defense!

Transcript

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0:00.0	So here's the thing, entrepreneurs, leaders, salespeople. We all want to create
0:06.6	consistent, repeatable, and scalable ways to grow our business and our income and
0:10.7	we want to do it better, faster and more seamlessly. Why? So we can actually enjoy our
0:16.0	lives, take vacations and spend the quality time what we want with the people that we love.
0:20.0	How do we do all this without spending a fortune or running ourselves ragged?
0:24.4	That's the big question and this show is dedicated to the answer.
0:28.0	I want to talk to you about again the seven listing attraction strategies.
0:35.0	Now many of you are going to go, hey my coach and I started working on that two years ago
0:39.6	or hey I'm killing it on that one. My hope is that I reveal at least four
0:46.1	that you're currently not doing.
0:48.6	So I'd love for you to start by writing in your notes what are the top three lead sources that bring you the most
0:57.2	listings today? I see Tim Macy in the house, good to see your brother, right?
1:01.9	What are the top three listing sources that bring you
1:05.8	the most listings today? I'm gonna bet you're to start with your past clients
1:10.2	and sphere and by the way I group them all into one and most of our clients by the way are saying
1:16.9	Julia that it's anywhere between 35 to 55 percent of the listings they're getting right now
1:23.6	are coming directly from their past clients in sphere
1:26.5	and referrals from those people, which is excellent.
1:29.8	It means their brands are strong,
1:31.4	their trust is high,
1:33.0	and their marketing effectively
1:34.9	in the language that is resonating with their customers.
	...

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