Welcome to Do This, Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

Before we jump into today's episode, I am super excited to share that today's guest, Scott

Jeffrey Miller, has joined the Guru Podcast Network with his brand new podcast, Career on

Course.

Scott is a seven-time Wall Street Journal bestselling author,

and this podcast is the most incredible resource for anyone looking to explore a new career

or level up the career that they are in. You have to check it out, Career on Course on all the

platforms and also at guru podcast network.com.

Okay, here's today's episode.

Welcome back to do this, not that.

And sometimes I'm saying I'm excited at doing these podcasts, but no, that's not always true.

This time, I am because you know what?

In your career, if you're lucky, you get a handful of people that you work with that actually become your friends.

And today, one of my actual real life work people that became my friends is here today.

And that is Scott Jeffrey Miller.

Now, if you don't know Scott, you'll never need to drink coffee again after hearing him talk as he is like more energy than I

could ever have. He is the seven-time bestselling author of some of the most amazing management

and marketing books. And he has his latest book out called Career on Course. And today, we are going to

...