EP. 71 Discussing the Future of the Real Estate Industry with Stefan Swanepoel

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 27 May 2020

⏱️ 55 minutes

🔗️ Recording | iTunes | RSS

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Summary

During these uncertain times it’s always important to know concrete facts from the greatest industry leaders. For today’s episode of the Tom Ferry Podcast experience, I was fortunate to speak with my dear friend, Chairman and CEO of T3 Sixty, Stefan Swanepoel, who joins me to talk about the present and future of the real estate industry. As the leading expert who is able to translate complex issues into easy-to-understand messages of the real estate business, Stefan shared so many golden nuggets on what to pay attention to in the industry. We also talked about the importance of planning ahead, and not just for the good times, but as well for the bad times! Stefan talked about how he even has a Plan B for his Plan B. It’s not the time to stick your head in the sand and expect your business to run smoothly. Start planning now for every circumstance that may arise and be prepared for it. Our current reality has definitely taught us that hard lesson! Stefan also shared 3 key components every brokerage needs to focus on to boost their business once our new normal arrives. From the changes that COVID-19 has accelerated to important insights of the real estate industry, you won’t want to miss this episode!

Transcript

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0:00.0	So here's the thing, entrepreneurs, leaders, salespeople. We all want to create
0:06.6	consistent, repeatable, and scalable ways to grow our business and our income and
0:10.7	we want to do it better, faster and more seamlessly. Why? So we can actually enjoy our
0:16.0	lives, take vacations and spend the quality time what we want with the people that we love.
0:20.0	How do we do all this without spending a fortune or running ourselves ragged?
0:24.3	That's the big question and this show is dedicated to the answer.
0:28.0	Hey, welcome back to the podcast. I am super excited to share this individual with you.
0:35.0	If you are a CEO of a company, you know who he is.
0:38.0	If you're in the MLS business, the mortgage business,
0:41.0	pretty much anybody in a high-level position in the real estate world knows
0:46.0	the name, Stephen Swan Pool. He has done, well I'll tell you a little backstory, 2004, my team and I we start this company and we are so excited.
0:56.4	We do our first conference call back in 2004 to announce to the world that the new Tom Ferry company exists and maybe two or three days
1:05.0	later I get a phone call and I know who this person is but we've never
1:09.2	interacted and he said look we're down the. Let's go walk Bowball Island together.
1:13.5	I'd like to get to know you.
1:14.3	I want to talk to you about the future of real estate
1:16.6	and where's everything going?
1:17.4	And I was like, I mean, this guy's a legend, right?
1:19.5	So I was like, well, yeah, of course, let's go.
1:21.1	And we walk the island. And I got to know his back story
1:24.8	his understanding of the real estate world of every you know piece of the real estate
1:29.0	business around the world and very quickly found him to be someone that I could call mentor someone that I could say I can learn a lot from this guy because
	...

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