EP. 69 Making Intelligent Decisions to Succeed in Today’s Reality

The Tom Ferry Podcast Experience

Tom Ferry

Education, Business, Self-improvement

4.7 • 1.1K Ratings

🗓️ 13 May 2020

⏱️ 54 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

When you measure performance, your performance improves. In today’s episode of the Tom Ferry Podcast Experience, I had the opportunity to talk with a good friend and fellow entrepreneur, Brian Charlesworth, CEO of Sisu. Brian shares about his entrepreneurial experience of starting and selling various businesses throughout his early years. He also details the lessons learned of that experience and how it pushed him to start his entrepreneurial path towards the real estate industry. As the founder and CEO of Sisu, Brian shares how the digital platform simplifies the tracing of sales metrics, provides critical analysis of those numbers, and gamifies the entire real estate and mortgage sales experience. This helpful tool has helped so many agents back their decisions with clear and insightful data. Especially now that we’re living in uncertain times. Brian and I talk about the importance of measuring your performance to help you double and even triple the necessary actions you need to take to drive your business during these tumultuous times. Listen to the episode to learn more about Brian’s entrepreneurial path and how you can make smart decisions for your business!

Transcript

Click on a timestamp to play from that location

0:00.0	So here's the thing, entrepreneurs, leaders, salespeople. We all want to create
0:06.6	consistent, repeatable, and scalable ways to grow our business and our income and
0:10.7	we want to do it better, faster and more seamlessly. Why? So we can actually enjoy our
0:16.0	lives, take vacations and spend the quality time what we want with the people that we love.
0:20.0	How do we do all this without spending a fortune or running ourselves ragged?
0:24.3	That's the big question and this show is dedicated to the answer.
0:28.0	Hey, so welcome to my podcast. Thank you so much whether you're watching this on video or listening on audio.
0:35.0	As I'm recording this today on May 8th, 2020, I wrote down the world feels like it's just divided. in case you're wondering no I'm not
0:44.5	talking politics I'm talking about business a lot of entrepreneurs and
0:48.6	business owners have really struggled to pivot or to adjust or to find new solutions to the problems that they face or
0:56.0	their clients face or in some cases tragically they've simply been stopped because of their business
1:01.8	model. While, while others have pivoted.
1:05.7	And whether that was, you know, restaurants going to take out only, and I think about a local
1:10.5	restaurant in my town that when all this went down I would start calling and say
1:14.6	hey you guys okay you know it's like the family restaurant and I'd call him Sappori and
1:18.9	Kroh or Delmar if you ever get a chance to go absolutely go. As for Palo he's
1:22.1	been our waiter for 20 years amazing
1:23.9	human being I've ever walked in there after getting some food to go and I said
1:28.0	Palo how you doing he says we're serving more dinners right now than we were
1:31.2	serving before he said we're actually no longer
1:33.8	stopped by the limitations of the number of tables that we have and I thought
1:36.7	interesting. So you know some people pivoted. I even wrote down in many cases
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Tom Ferry, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Tom Ferry and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.