Welcome to Do This, Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our every day. I'm Jay Schwettleson. Let's do this, not that.

All right, I am truly excited for this episode of Do This, Not That.

We have a super special guest here.

So before I turn it over to her to let her say hello, I want to tell you who we got.

We have Alina Vandenberg here, who is the co-CEO, co-founder of Chili Piper. Now, if you don't know Chili Piper, I don't know what Rock you're living under.

I recently became a customer, Chili Piper. No, this is not a commercial for that. And I really,

I mean, I genuinely love this thing. It allows you to book meetings.

It allows you to increase your inbound conversions. It's awesome. And the amazing thing about

Alina is that Chili Piper is a unicorn. It's like overvalued over a billion dollars.

So founding a business like this gives you a ton of experience.

The ride that she has been on has been just incredible.

So I'm so excited for me to learn from her, from you all to hear from her.

So, Alina, welcome to do this, not that.

Yeah, the privilege is all mine.

So excited to talk to you today.

So before we get into your world, did I nail it with a good description of what Chili

Piper does or there's got to be a better way to describe your business?

Book more meetings, get more pipeline inbound. They're all good descriptors. We started by

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