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Second in Command: The Chief Behind the Chief

Ep. 452 - Brainlabs Global COO, Sean Seamer

Second in Command: The Chief Behind the Chief

Second in Command with Cameron Herold

Entrepreneurship, Business, Management, Careers

4.51.6K Ratings

🗓️ 25 February 2025

⏱️ 36 minutes

🧾️ Download transcript

Summary

In today's episode of The Second in Command podcast, Cameron is joined by Sean Seamer, Global Chief Operating Officer of Brainlabs, a high-performance media agency.

During the conversation, you'll be given a glimpse behind the scenes of a global organization's leadership transition and growth strategy. Sean, a seasoned executive with a wealth of international experience, shares his approach to stepping into a senior role within an already established team.

You'll discover the company's ambitious expansion plans, highlighting both geographic growth and the evolution of its services. With a focus on developing talent pipelines in new markets and embracing technological innovation, Sean outlines how staying ahead in a dynamic industry requires constant adaptation. 

Sean's thoughts on leadership, personal growth, and the importance of maintaining balance offer valuable insights for anyone striving for long-term success.


If you've enjoyed this episode of the Second in Command podcast, be sure to leave a review and subscribe today!


Enjoy!



In This Episode You'll Learn:

  • Sean's globe-spanning career trajectory, including his time in San Francisco, London, Singapore, New Zealand, and Australia.
  • Brainlabs' global ambitions and the strategic focus on expanding in Latin America and Western Europe.
  • The importance of value alignment and the tangible culture at Brainlabs.
  • Brainlabs' ongoing investment in product evolution and the exciting new developments in the pipeline.
  • And much more...



Resources:

Connect with Sean: Website

Connect with Cameron: Website | LinkedIn

Get Cameron’s latest book "Second in Command: Unleash the Power of your COO"

Get Cameron’s online course – Invest In Your Leaders

Transcript

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0:00.0

Hey, it's Cameron Harold, the host of the Second Command podcast. Before we dive in, there's something

0:04.4

you need to know. If you're a C-O-O-V-P operations or you're in any role where you're the second

0:10.0

command to the CEO, the C-O Alliance is the place for you. If you're the integrator to the visionary,

0:16.7

you're going to want to join us. The C-O Alliance is the world's leading community for the second command.

0:22.4

We've had over 500 members like you join from 17 countries to grow their skills,

0:27.5

connections, and confidence.

0:29.1

You'll get the tools, friendships, and a 10x guarantee to ensure that you get your money's worth.

0:34.6

Go to COOalliance.com to learn more and see if you qualify. You can even

0:39.4

book a free call with our team to ask questions. Now let's jump into this week's episode.

0:43.7

We're really focused on the positive end of talent development, bringing in great graduates,

0:49.1

particularly what we're focused on right now is from the UK and the US. We're giving them a really positive

0:54.6

experience, giving them a city to live in that would give them an urban experience that they

1:00.5

simply couldn't afford if they were living in London or New York on a graduate salary.

1:05.1

We're building a strong sense of culture. We're training them. So we've got a great pipeline coming through the business.

1:12.4

And I think the way that we look at it is that if we can do the right thing by people early

1:16.9

in their careers, that will build loyalty.

1:24.4

Welcome to the Second in Command podcast, produced by the C.O. Alliance and brought to you by its founder, Cameron Harold.

1:32.9

In the Second in Command podcast, we talk to top COOs who share the insights, strategies, and tactics that made them the chief behind the chief.

1:42.1

And now, here's your host, Cameron Herald.

1:48.8

Our guest today is Brain Lab Digital's global C.O.

1:52.4

Sean is over 20 years of global media experience, and we just had an amazingly fun conversation.

1:57.8

He's originally from New Zealand.

...

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