Welcome to the Boom Boom Performance podcast, your resource for science-based training and nutrition,

data-driven coaching, and education-focused content. Before we get into this podcast, I just want to say

thank you for taking the time to listen and learn with me so that you can apply what you are

about to learn, take my strategies, use these tools, and finally have

some serious methods to see sustainable success with your physique, your mind, and your life.

This podcast was built on the foundation of applied education, and I'm excited for you to be here

so you can have that experience with me. Now, without any further ado,

let's get on to the show.

Today is the first podcast, maybe not the first podcast, but one of the first ever podcasts that

we really dive into business. It's not something I talk about a lot because this isn't a business

podcast. I am not a business podcast. I am not a

business coach. I am a trainer and a nutritionist and we have a company that helps people

around the world transform their body and their mind through training and nutrition. But it does

take some kind of knowledge inside of business, marketing, and entrepreneurship in order to build

what we have built today.

And today I'm going to kind of let you guys in on some of that.

Based on somebody's question, they actually sent in through Instagram.

It was a three-part question, really asking me about how we've built this, what my mindset is around it,

and really all the ins and outs of finding your niche,

understanding your message, finding your purpose, delivering that value, understand who

you're speaking to. So today we're going to answer these three questions and we're going to dive

really deep into really the background of boom boom performance and now tailored coaching

...