Lacey's going to ask seven or eight or nine questions before she starts the project.

The who, the what, the when, the why, the how, the budget, the priorities.

And for Nick, it pisses him off because he thinks that she's arguing with him.

She's not arguing with him. She's trying to fucking understand him and Nick has been

rolling this project around in his mind for an hour or a day or a week or three months.

Or he just intuitively knows because he sees the whole thing.

So he delegates it on to her lap and he's a little bit kind of overwhelmed

with all the other stuff that's going on and he just expects her to catch up. Welcome to the Second in Command Podcast, produced by the COO Alliance and brought to

by its founder, Cameron Herald.

In the second in command podcast,

we talked to top COOs who share the insights,

strategies and tactics

that made them the chief behind the chief.

And now, here's your host, Cameron Harold.

So I'm going to suggest that all of you do your Colby A profile.

It costs you about 50 bucks, 60 bucks.

And then ask your CEO or your COO

to do their Colby A profile as well. The only thing you're going to learn from a COB, but it's huge, is how people initiate or start projects.

So as an example, we'll use Lacey and me as an example right now.

So Lacey's the COO for Nix Company, and Lacey's profile is very typical of a COO.

I'll show you what my profile is and my profile is very typical of an entrepreneur.

You see how right away the numbers are very different?

...