I'm Cameron Herald, the founder of the Second Command Podcast.

Really quick, before we jump into today's episode,

you need to know about two important ways that we can help you and your company grow.

Number one, check out the COO Alliance.

It's for COOs, Presidents, BP Ops, or whoever is your company's second in command to the CEO.

The COO Alliance is the world's leading community for the second in command and it gives

COOs the tools and connections to grow themselves and the company.

Head over to C.O.Aliance.com to learn more about our members and

the results, the program, and our 10X guarantee.

If you qualify for membership, you can set up a complimentary call with our team to discuss if it's

right for you.

I'll tell you about number two in a bit, but first, let's start this week's episode.

Are never out looking for a job. Most great employees have a job they're working for a

pretty good company and you need to entice them away from wherever they're working. So the

starting point with that is

building out a scorecard and a job description for that role that is really

strong and really polarizes. You want a job description that pushes 50% of

the people away who they go no way I don't ever want to work for that company,

which really magnetizes and attracts the other 50% in.

The other thing I like doing is getting a copywriter,

somebody like you, but not quite as expensive,

who can take that job posting

...