Welcome to Do This, Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our everyday. I'm Jay Schwettleson. Let's do this, not that.

We are back for Ask Us Anything from the Do This, Not That podcast presented by Marigold.

This is our super short episode where all week long we get in questions.

We get in work questions and we get in ridiculous questions.

We try to tackle one of each.

And if you want to submit a question, it's real easy. You can go to jschwedelson.com and there's a button that says

podcast, another one that says, ask us anything. And we get in some really wild questions, but we appreciate

them all. Let's jump into and do the work question first. We got a question in from Jane, from

Naples, Florida. Now, you may not all know this about the way Florida works. So Florida's got

East Coast and West Coast. Now, Jane, you're probably a very nice person. I say that because you're

on the West Coast of Florida. Now, the way it works in Florida, when people vacation here and move here,

people from the Midwest, they live on the west coast of Florida,

and people from the Midwest are very nice people.

So when you go to Naples, everyone's very nice.

I live on the east coast of Florida in Boca Raton,

and everyone from the east coast, New York, New Jersey, all of that, they come down and they go to the east coast of Florida in Boca Raton, and everyone from the East Coast, New York,

New Jersey, all of that, they come down and they go to the East Coast of Florida. I don't know why

this is. And everybody from the East Coast is pretty much rude, including me. And that's why

...