Welcome to the Second in Command Podcast, produced by the COO Alliance and brought to

you by its founder, Cameron Herald.

In the second-in-command podcast,

we talked to top COOs who share the insights,

strategies and tactics that made them the chief behind the chief.

And now here's your host, Cameron Herald.

Hey everybody, welcome to the Ask Me Anything, which is a little bit weird as a title, but I hope it works for today.

The whole format for today is for anyone to be able to ask me questions around really anything but leadership, execution culture I'm working on a new book about the

CEO-CO-relationship if you want to ask about the course content that I have in my

Invest in your Leaders course and you know which

modules are most applicable or some of the get some of the nuggets from those modules happen

happy to share so any questions that any of you have just throw your hand up and I will take them as I see hands going up that'll be the format and hello from Estonia I'm over in Estonia right now

I'm speaking at a conference this week called Mind Valley. So who's got some questions to start us off?

I'll start off Cameron if that's okay. My name's David Maxwell from Belfast Northern Ireland. It's great to see everyone.

I've just finished my vision there on the 31st of May,

presented it to my team. And I guess now we're five, six weeks after Vav Vision Day, as we call it.

And my question is, outside of the norm, Cameron,

you mean, how have you shared previous vivid visions in the past

and just outside the normal marketing channels?

So the idea with sharing the vivid vision is that you really want to get it socialized with your leadership and your management team first and then sharing it with all of your employees second and then rolling it out to all of your employees second,

and then rolling it out to all of your suppliers and business partners third,

and then rolling it out to all of your customers fourth,

...