Welcome to Do This, Not That, the podcast for marketers.

You'll walk away from each episode with actionable tips you can test immediately.

You'll hear from the best minds in marketing who will share

tactics, quick wins, and pitfalls to avoid. We'll also dig into life, pop culture, and the chaos

that is our everyday. I'm Jay Schwettleson. Let's do this, not that.

We are here for Ask Us Anything from Do This, Not That.

This is our short episode.

We're all week long.

We get in work questions and we get in very ridiculous questions.

We try to tackle one of each.

And if you want to submit a question, it's real easy.

Just go to jschwellsen.com.

There's a button that says podcast, click that.

And there's another button that says, ask us anything.

And you can submit anything, and you would be surprised about some of the crazy stuff that we get.

So let's jump into it.

The question, let's do the work question first.

Then we'll get to the ridiculous one.

The work question comes from Benny from Orlando. Orlando is something else, man. I mean,

it is just so much going on there. Oh, you know what? This guy that I'm friends with,

a little bit of a strange dude, he went to Orlando recently and he went to something he told me called the beer spa. And I got to tell you, something, this couldn't sound worse to me. And he's a little

bit out there. This dude loves beer. I mean, I'm fine with beer or whatever. But the beer spa,

...